DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials
456 Skin
456 Skin is a pioneering skincare brand that caters to the specific needs of melanin-rich skin. Their science-backed formulations are free of prejudice and offer personalized solutions for phototypes IV, V, and VI.
85
/
100
DTCetc Score
Brand Tags
No items found.
DTCetc’s Take
Popular Products
No items found.
456 Skin is a skincare brand founded by Noelly Michoux that is dedicated to studying the needs of darker skin tones scientifically. The company was established in France and is committed to providing science-backed skincare products that are free of prejudice. 456 Skin is the world's first skincare lab that focuses on Skin Phototypes IV, V, VI, which are commonly found in melanin-rich skin. The brand's products are formulated to cater to the specific needs of darker skin tones, which are often ignored by international brands. The company's research has revolutionized melanin science, and its findings have led to the development of personalized skincare formulations that are customized to fit individual skin types. 456 Skin is committed to evolving with its customers through life's major milestones and changes, ensuring that their skincare needs are always met.
456 Skin is a skincare brand that caters to customers with phototypes IV, V, and VI who have been overlooked by the industry. These customers are typically women of colour who struggle with their skin and are looking for a brand that understands their unique needs.
Overall, customers who value inclusivity, science-backed skincare, and targeted solutions for their unique skin concerns will love 456 Skin.
Products powered by Next Big Shop - get real time product and sales insights on any Shopify store.
No items found.
Here's what shoppers have to say:
- Great product that does what it says on the bottle
- Customizable products that work well together
- Effective in clearing hyperpigmentation and evening out skin tone
- Gentle on the skin compared to other products
- Excellent customer service and online support
- Leaves skin feeling flawless, soft, and smooth
Cons
- The product did not live up to expectations and did not provide any noticeable benefits for some users.
- Some customers received incomplete packaging or lack of instructions, which made it difficult to use the product.
456 Skin offers a 100% satisfaction guarantee on their products. Customers have 15 days from the shipment date to return their order for a full refund or a one-time complimentary formula adjustment. To initiate a return, customers must contact the company at hello@456skin.com with their order number to receive further instructions. There is no information available on how long it takes for the company to process returns. It is unclear if there are any restrictions on returns or if there are any items that cannot be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
80
This brand offers products that are on the pricey side.
Sustainability Score
85
/
100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
89
/
100
This brand offers products that are on the pricey side.
Target Audience
Women of color
Stereotype
Melanin-rich
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
85
/
100
This is a placeholder
Quality Score
85
/
100
This is a placeholder
DTCetc Score
89
/
100
This is a placeholder
Dr. Squatch
Dr. Squatch is your personal apothecary of male grooming products. We create organic and natural handmade soap, a powerful anti-acne system in the form of an herbal face wash, and our award-winning beard oil that'll make any beard her most desired accessory.
Speciality
KraveBeauty
KraveBeauty is on a mission to create skincare basics that work your skin, not against it. Basic, easy-to-use products with gentle formulas don’t overcomplicate skincare. From cleansers to moisturizers, each must be gentle and effective—removing dirt and oils while moisturizing without irritation.
Speciality
Native
The Native online shop is the easiest way to invest in your health by using better, cleaner personal care products. We hand-select the best brands to offer you a wide selection of daily essentials that are better for your body and as gentle on the earth as they are effective. Save money with free shipping and join our community!
Speciality
Rhode
Rhode is a skincare brand founded by Hailey Rhode Bieber that offers a curated selection of essentials formulated for various skin types and needs. The brand is founded on the values of simplicity, affordability, authenticity, quality, and transparency, and is committed to mindful skincare practices such as using clean, vegan, cruelty-free, gluten-free, and fragrance-free ingredients, as well as upcycled and recyclable packaging. The products are developed in collaboration with award-winning dermatologists, chemists, and industry leaders, and are designed to nourish and strengthen the skin barrier over time. Rhode's product formulations feature high-performance ingredients such as peptides, shea butter, niacinamide, cupuaçu, babassu oil, hyaluronic acid, marula oil, squalane, and açai, which work to improve the appearance of fine lines, moisturize and nourish the skin, minimize the look of pores, maintain elasticity, support hydration, and defend against harmful free radicals. The brand's Skincare Advisory Board, which comprises experts in chemistry and dermatology, guides the development of Rhode's products from initial formula to final glaze.
RoseSkinCo
RoseSkinCo prides itself on the simplicity of its skincare products that you can mix and match based on your skin type. Products include moisturizers, exfoliators, scrubs, serums, cleansers and masks. The products are all natural and 100% organic – guaranteed to help you achieve your skin-care goals!
Speciality
8 Faces
8 Faces is a Canadian beauty brand founded in 2016 by Beth Shuman. The brand offers a certified USDA organic, 100% natural multifunctional skincare balm, 8 Faces Boundless Solid Oil, containing unique ingredients such as the alma berry, full of antioxidants, minerals, and vitamins. 8 Faces has been featured in Goop, Vogue, and Vanity Fair, with luxurious packaging.
Speciality
100% PURE
Because your skin is the largest organ in the body, it absorbs everything you put on it. 100% PURE is the most nourishing and healthy food for your skin made from pure organic nutrients. Free of anything synthetic or anything artificial.
Speciality
1999 Beauty
1999 Beauty is a beauty brand that defies traditional rules of aging and makeup. Their multi-purpose products work on all skin types and tones, empowering individuals to create their own definition of beauty. Committed to responsible beauty, they use clean ingredients and sustainable packaging. Perfect for those who prioritize simplicity, versatility, and self-expression.
Speciality
Aavrani
Aavrani is a beauty brand that combines ancient Indian beauty rituals with modern-day routines. Their natural skincare products, made with ingredients like turmeric and coconut milk, provide healthy, glowing skin. Aavrani celebrates cultural duality and encourages women to embrace their unique identities.
Speciality
About Face
About Face is a new makeup brand that celebrates diversity and self-expression. Their high-performing, vegan and cruelty-free formulas are built to last, providing customers with the tools for ultimate self-exploration and expression. Whether you're a makeup novice or a seasoned pro, About Face has something for everyone.
Speciality
Be the first to know the hottest in online brands.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.