Bask

Bask offers luxurious, non-oily, and easy-to-apply sunscreens that are stable, effective, and environmentally friendly. Committed to ending skin cancer, Bask donates 10% of sales proceeds to nonprofit partners.

Category
Beauty
Socials
80
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Bask

Bask is a sun care brand founded after the founders lost a family member to skin cancer. Their goal is to end skin cancer by inspiring and motivating people to wear more sunscreen with products that are a joy to put on. Bask offers lightweight, non-oily, easy to apply, and better-for-you-and-the-environment SPF formulas that are stable, effective, and luxurious. They are committed to solving the problems of typical sunscreens, such as poor texture, performance, and smell. Bask products are also designed to hold up against the harshest of elements and are packed with emollients to combat cold weather, dry heat, and harsh winds. The brand partners with The Skin Protection Foundation (SPF) to build awareness for sun safety and increase access to sunscreen, donating 10% of sales proceeds and tens of thousands of units of sunscreen per year to their nonprofit partners.

Who Shops At Bask

Customers who prioritize sun protection and are seeking a sunscreen that feels luxurious, non-oily, and easy to apply would benefit from using Bask. Bask is committed to ending skin cancer by offering a stable and effective product that solves the problems associated with traditional sunscreens. As a leader in design, Bask is not only a fashion staple but also the best performing sunscreen. In addition, customers who are passionate about sun safety and want to support a brand that donates a portion of its sales to nonprofit partners would appreciate Bask's values.

What customers love about Bask

Here's what shoppers have to say:
  • Bask sun care cream is highly effective and perfect for tanning without burning.
  • The Feel Good Lotion & Spray Bundle is a great product for families and reef safe.
  • Bask sun care products go on smoothly, don't leave a greasy feeling or white cast on the skin, and smell great.
Cons
  • Customer service was unresponsive to inquiries about missing items.
  • Some customers experienced skin irritation after using Bask sunscreen.
  • There are concerns about the safety of the ingredients in Bask sunscreen.

Bask's Shipping Policy

Bask offers domestic shipping within the USA and currently does not ship internationally except to Canada. Orders are usually processed within 1 to 3 business days, excluding weekends and holidays. Shipping rates are calculated at checkout and Bask offers flat-rate shipping throughout the USA. For lightweight and standard orders estimated delivery time is 5 to 8 business days with a shipping cost of $7.99. Customers can opt for UPS 2nd Day Air with an estimated delivery time of 2 to 3 business days, which costs $11.99, or UPS Next Day Air with an estimated delivery time of 1 to 2 business days, which costs $22.99.

Bask's Return Policy

Bask is a personal care brand that offers a 100% Happiness Guarantee. Unfortunately, they do not accept returns due to the nature of their products. However, if customers are not fully satisfied with their experience or products, they can contact Bask within 60 days of purchase to work towards a resolution or receive a full refund. If an order arrives damaged, customers should email Bask as soon as possible with their order number and a photo of the item's condition for a case-by-case solution.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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80
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Sun protection enthusiasts

Stereotype

Sunscreen-conscious

Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
80
/
100
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DTCetc Score
84
/
100
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Bask on Socials

View this profile on Instagram

Bask (@Bask) • Instagram photos and videos

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