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Cold Picnic
Cold Picnic makes contemporary products with a minimalist aesthetic, inspired by the intersection of interior design and art. Our rugs, quilts, and bathmats are designed in-house, and made in India with 100% wool or 100% cotton. As a company we promote the buying of high quality items that can stand the test of time.
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DTCetc Score
Brand Tags
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DTCetc’s Take
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Cold Picnic was founded in 2010 by partners Phoebe Sung and Peter Buer. Based in Brooklyn, New York, Cold Picnic is a brand that specializes in textiles and home goods. Sung and Buer, who both have backgrounds in fine arts and corporate fashion design, draw inspiration from national parks, film, interior design, and art. Their work explores imagined and misremembered landscapes, as well as the effects of time and the elements on surfaces. Cold Picnic offers a range of handmade rugs, quilts, bathmats, and knit blankets. The brand collaborates with artisans in India to produce their textiles and works with a family-owned company in New Jersey for their knit blankets. With a focus on traditional crafts filtered through modern sensibilities, Cold Picnic brings a unique and artistic touch to home decor.
Cold Picnic caters to design-savvy shoppers with an appreciation for artistic interpretation and a love for unique, handmade goods. They are discerning customers who value the blend of traditional craftsmanship and modern aesthetics, preferring items that tell a story and evoke a sense of nostalgia. These individuals often have an eye for detail and relish in the beauty of the natural world, reflected in their attraction to Cold Picnic's nature-inspired designs. If you're someone who savors the individuality of your living space and aspires to curate a home that's a testament to your artistic flair and commitment to ethical craftsmanship, you're in good company at Cold Picnic.
Here's what shoppers have to say:
- Good quality rugs
- Fun designs
- Bath mats are also great
- Occasional sample sales and discounts
- Offers a limited selection of matching wallpaper
- Customization options available for certain pieces
Cons
- The quality of the products is inconsistent.
- The customer service is unresponsive and unhelpful.
- The prices are too high for the value provided.
Cold Picnic offers shipping for both domestic and international orders. Orders are processed and shipped Monday-Friday, with a processing time of 1-3 business days. Unfortunately, expedited shipping is not available. For orders over $100, customers have the option to choose signature required delivery. International shipping costs, taxes, and duties are automatically calculated during the checkout process and vary per country. These fees include import taxes, carrier fees, and VAT fees, which are typically collected by the shipping carrier upon or after delivery. The brand collects and pays these fees on behalf of the customer to ensure a smoother customs clearance process.
Cold Picnic has a return policy that allows customers to return items for store credit or exchange within 7 days of receiving the item. To initiate a return, customers can visit the Returns tab on the Help page for more information. It is important to note that any items being returned must be in their original condition. Unfortunately, there is no information available on the processing time for returns or any restrictions on specific items that cannot be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
85
/
100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
87
/
100
This brand offers products that are on the pricey side.
Target Audience
Artistic home enthusiasts
Stereotype
Artistic adventurer
Pricing Rating
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Sustainability Score
85
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100
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Quality Score
85
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100
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DTCetc Score
87
/
100
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