Bokksu

Start exploring Japan with Bokksu! Discover authentic Japanese snacks, candies, and teas through our snack box subscription service. You'll receive a box of curated Japanese treats (7-9 items) delivered to your door from Japan every month. International shipping is free for all Bokksu boxes.

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CPG
Specialty
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Bokksu

Bokksu is a Japanese snack subscription service that was founded in 2016 by Danny Taing. It curates monthly boxes around a specific region, flavor, or traditional theme, featuring a mix of sweet and savory treats and tea, all sourced from small businesses. It has been featured in various publications and has over 106k followers on Instagram. The brand prides itself on introducing small Japanese family snack makers to the world and providing a cultural experience with each box, along with a 16-page guide to Japan and snack history. Pros of the service include a selection of 20 different items, an online marketplace to buy your favorite picks in bulk, a referral discount, free shipping for subscribing members, and a happiness guarantee. Cons include boxes that are slightly pricier than other options, and discontinued Tasting boxes that were less expensive.

Who Shops At Bokksu

Bokksu is a brand that was created to help people around the world experience the unique culture of Japanese snack food. It is ideal for anyone who wants to learn about the history of the snacks, as each box comes with a booklet that tells the stories of the Japanese snack makers. Bokksu is a great choice for those who would like to learn about the culture of Japan while also enjoying snacks.

What customers love about Bokksu

Here's what shoppers have to say:
  • Bokksu offers a wide variety of treats every month with different themes like green tea or sakura.
  • Subscription boxes always arrive on time and prioritize smaller companies and more artisanal products.
Cons
  • The prices of Bokksu products may be considered high by some customers.
  • Some of the items in the subscription boxes may not be suitable for those following a low-carb diet.
  • There is a possibility of receiving repetitive items, such as senbei, in multiple boxes.

Bokksu's Shipping Policy

Bokksu offers free shipping for subscribing members via Japan Post to most countries. However, due to current restrictions, shipping to a few countries is suspended. Shipping rates apply to Australia and Cambodia ($8), Canada ($10), Greece, Romania, and Ireland ($11), and Kazakhstan ($20). Israel, Bahrain, United Arab Emirates, and Saudi Arabia have a shipping rate of $23. Orders are sent out in 1-2 weeks and any additional orders will be sent on a schedule to arrive monthly. Tracking is currently unavailable, but Route Package Protection is available at $10 per order.

Bokksu's Return Policy

Bokksu's return policy allows customers to return damaged, expired, or open items for a replacement. Customers must contact the company as soon as possible to take advantage of the Happiness Guarantee. There is no time limit to return an item and the company will do everything in its power to make customers happy. Bokksu boxes are non-refundable and cannot be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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70
This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
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100
This brand offers products that are on the pricey side.
Target Audience

Cultural explorers

Stereotype

Foodie

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Sustainability Score
90
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100
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Quality Score
90
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100
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DTCetc Score
84
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100
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Bokksu on Socials

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Bokksu (@Bokksu) • Instagram photos and videos

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