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Jinx

https://www.thinkjinx.com/

Jinx is a USA-based company that offers premium dog food, toppers, and treats for all life stages. Their products are made in line with rigorous quality standards and do not contain fillers like corn, wheat, soy, or gluten as well as artificial preservatives, ingredients, or colors. Dedicated to giving our furry best friends nothing but the highest quality care and nutrition, Jinx prides itself on developing stellar dog food products that promise a healthier lifestyle for your pup.

Category
Pets
Specialty
Pet Food
Socials
90
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Jinx

Jinx is a premium direct-to-consumer dog food start-up founded by Michael Kim, Sameer Mehta, and Terri Rockovich in 2019. Their products are tailored to urban, modern dogs and are backed by scientific research with a focus on taste, probiotics, and organic ingredients. The brand has caught the attention of notable publications and has celebrity investors such as Alexis Ohanian, Will Smith, Michael Strahan, Rapper Nas, and Singer Halsey. Jinx's kibble contains high-quality proteins meshed with power-packed superfoods further enhanced by patented probiotics. They offer dry food, wet food, treats, meal toppers, as well as curated bundles of their best-sellers.
More about Jinx ->

Who Shops At Jinx

Customers who would find Jinx useful are urbanites who prioritize their dog's health and well-being. These customers are likely to be conscious of the ingredients in their dog's food and prefer organic options. They may also be concerned about their dog's digestion and seek out products with probiotics. Additionally, these customers may have dogs with allergies and require low-allergen options. Jinx aligns with these customers' values by offering premium, organic dog food with patented probiotics and low-allergen options. The brand's focus on taste and scientific research also appeals to customers who want to ensure their dog enjoys their food while receiving the necessary nutrients. Overall, Jinx is a great option for urbanites who prioritize their dog's health and want to provide them with high-quality, organic food.
More about Jinx ->

What customers love about Jinx

Here's what shoppers have to say:
  • Jinx is reasonably priced and does not cause any GI distress
  • Jinx is convenient and provides good nutrition for every meal
  • Jinx's treats create a positive association and are loved by picky eaters
Cons
  • The prices of Jinx products are higher compared to similar brands in the market
  • The product selection of Jinx is limited and may not cater to all pet owners' needs
  • The shipping and delivery process of Jinx can be slow and unreliable at times

Jinx's Shipping Policy

Jinx provides free delivery for orders over $65 within the 48 Contiguous U.S. states, with usual transit times being 2-6 business days. They also offer expedited shipping in 1-2 business days for a variable charge based on weight. However, Jinx does not deliver to P.O. boxes or APO/FPO/DPO addresses and currently doesn't offer international shipping options. Customers can track their orders through their Jinx account's Order Status section.
More about Jinx ->

Jinx's Return Policy

If any customer or their pet is unsatisfied with an order for any reason, Jinx guarantees to rectify the issue and provide a full refund. For clarification on refunds, customers are advised to contact support@thinkjinx.com. It should be noted that only one item of identical products can be refunded. Jinx does not accept returns due to quality control procedures and advises customers to donate unsatisfactory Jinx products to a shelter or dispose of them.
More about Jinx ->
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
88
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100
This brand offers products that are on the pricey side.
Target Audience

Urban pet owners

Stereotype

Urbanite

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Sustainability Score
90
/
100
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Quality Score
90
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100
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DTCetc Score
88
/
100
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What The Experts Say...

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Jinx on Socials

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Jinx (@Jinx) • Instagram photos and videos

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Speciality
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