Mid Day Squares

Indulge in guilt-free snacking with Mid Day Squares. These functional chocolate squares are certified Non-Gmo, Fair Trade, Kosher, Vegan, and free from gluten, soy, and dairy. Perfect for health-conscious snackers.

Category
CPG
Specialty
Socials
80
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Non GMO
Gluten Free

DTCetc’s Take

About Mid Day Squares

Mid Day Squares was founded by Lezlie Karls and Nick Saltarelli in 2017. Mid Day Squares is a unique functional square + chocolate that is perfect for those in-between meal cravings. Each square is certified Non-Gmo, Fair Trade, Kosher, Vegan and free from gluten, soy, and dairy. Mid Day Squares combines the benefits of a protein bar with the satisfaction of a chocolate bar. Customers can indulge in their sweet cravings without any guilt as Mid Day Squares do not use any artificial preservatives.

Who Shops At Mid Day Squares

Mid Day Squares caters to health-conscious snackers looking for a guilt-free way to satisfy their sweet cravings. These customers prioritize clean, ethically-sourced ingredients and enjoy a balance between indulgence and nutrition. They value convenience and products that align with their dietary needs.

What customers love about Mid Day Squares

Here's what shoppers have to say:
  • People would recommend Mid Day Squares to a friend
  • The peanut butter chocolate and orange flavors are popular
  • The texture is fantastic and the ingredients are great
  • Mid Day Squares is a healthier protein-packed alternative to other candy bars
  • The company has great marketing and social media presence, and is responsive to its followers
Cons
  • The taste of the product has declined
  • The flavor is not as expected
  • The packaging is not user-friendly
  • The product does not meet expectations

Mid Day Squares's Shipping Policy

Mid Day Squares ships orders within 3-5 business days of purchase. Customers will receive a tracking link upon shipment of their order. Unfortunately, the brand cannot accommodate holding boxes for future delivery dates. Orders cannot be cancelled once they have been processed, which can take up to 48 hours after placing an order. Mid Day Squares cannot ship to PO boxes at this time and customers are responsible for retrieving packages that are unsuccessful in delivery. The brand also has policies in place for damaged or lost packages. Mid Day Squares must be stored in the fridge but can be enjoyed for up to 5 days out of the fridge without compromising quality. The brand uses ice packs to prevent chocolate from melting during hotter summer months.

Mid Day Squares's Return Policy

Mid Day Squares does not accept returns or offer refunds for their food items due to the need for refrigeration. However, if there is an issue with your order, you can contact their customer service team within 7 days of delivery to address the problem.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
82
/
100
This brand offers products that are on the pricey side.
Target Audience

Health-conscious chocolate lovers

Stereotype

Health-conscious

Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
80
/
100
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DTCetc Score
82
/
100
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Mid Day Squares on Socials

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