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Platejoy

https://www.platejoy.com/

Clean Eating Meal Plans from PlateJoy. We take all the guesswork out of meal planning and cooking with these chef-inspired 7-day programs for weight loss and overall health. They combine fresh, simple ingredients to create delicious recipes that you can easily follow in your own kitchen.

Category
CPG
Specialty
Meal Kit
Socials
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Platejoy

Platejoy is a personalized meal plan service founded in San Francisco in 2012 by MIT neuroscience student Christina Bognet. The brand offers a flexible meal plan service that provides weekly recipes and grocery lists tailored to individual needs. Platejoy follows evidence-based medical advice for safe weight loss and healthy daily eating. The brand aims to help individuals achieve optimal health and wellbeing through personalized nutrition. Platejoy offers a customizable experience that accommodates dietary restrictions and preferences, and offers recipes covering a variety of cuisines. The brand has gained recognition from various media outlets and is suitable for individuals, couples, and families. Platejoy is a valuable service that has helped many customers in multiple ways, including teaching them food management, encouraging healthier eating habits, and saving time and money.
More about Platejoy ->

Who Shops At Platejoy

Platejoy would be useful for customers who are looking for a personalized meal plan service that accommodates their dietary restrictions and preferences. These customers are interested in healthy and balanced meals that are backed by scientific evidence and created by nutritionists. They may also be looking to save time and money on grocery shopping while still having control over their shopping. Customers who are looking to lose weight or manage their food intake would also find Platejoy useful, as the service offers controlled portions and plans for weekly meals. These customers are likely to be tech-savvy and comfortable using mobile apps to manage their meal plans. When making a purchase, these customers look for flexibility and customization, as well as evidence-based advice and cost-efficiency. They may also value convenience and time-saving features, such as mobile grocery lists and optional grocery deliveries.
More about Platejoy ->

What customers love about Platejoy

Here's what shoppers have to say:
  • Personalized Meal Plans
  • Grocery List Simplification
  • Affordability
  • Sustainability
Cons
  • Lengthy onboarding process
  • Manual adjustments to shopping list
  • Lacking variety of meals

Platejoy's Shipping Policy

We don't have any information on Platejoy's shipping policy at this time.
More about Platejoy ->

Platejoy's Return Policy

We don't have any information on Platejoy's return policy available at this time.
More about Platejoy ->
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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Sustainability Score
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100
This brand offers products that are on the pricey side.
Quality Score
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100
This brand offers products that are on the pricey side.
DTCetc Score
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100
This brand offers products that are on the pricey side.
Target Audience

Health-conscious, personalized, tech-savvy

Stereotype

Health-conscious

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Sustainability Score
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100
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What The Experts Say...

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Platejoy on Socials

View this profile on Instagram

Platejoy (@Platejoy) • Instagram photos and videos

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