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Tuft and Paw

https://tuftandpaw.com

Tuft and Paw is an online pet furniture brand founded in 2016 by Jackson Cunningham. The company is based in Vancouver, British Columbia, and handcrafts unique and stylish stands, ladders, and scratch posts that blend into modern households. Tuft and Paw is known as the "West Elm" of cat furniture and has been featured in publications such as Vogue, Forbes, and The Washington Post. The brand emphasizes its commitment to animal welfare by donating a portion of each sale to support no-kill cat shelters. They also have a blog and a community forum dedicated to cat-related topics and advice.

Category
Pets
Specialty
Pet Care
Pet Accessories
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Tuft and Paw

Tuft and Paw is dedicated to enhancing the lives of cats and their owners through thoughtfully designed, high-quality products. Embracing a minimalist philosophy, they avoid unnecessary frills in favor of carefully curated pieces that enrich homes and delight felines. Recognizing a market gap for functional yet stylish cat products, Tuft + Paw eschews cost-cutting measures to maintain unwavering quality standards, even if it means higher prices. Their product offerings include elegant cat furniture such as scratch posts, cat trees, and cat beds; along with nutritious cat food and premium cat litter options. Every product is informed by insights from cat behaviorists to ensure each item promotes a cat's well-being. The design ethos centers on modern aesthetics inspired by the everyday lives of cats and people alike. Additionally, Tuft + Paw prioritizes durability by using materials that withstand daily wear and tear for long-lasting enjoyment. A passionate team of designers, engineers, and cat behaviorists—who are also dedicated cat parents—drives their efforts. This firsthand experience with feline behavior informs every creation at Tuft and Paw.
More about Tuft and Paw ->

Who Shops At Tuft and Paw

Customers of Tuft and Paw are discerning cat owners who prioritize quality and aesthetics in their homes while ensuring the well-being of their feline companions. They seek thoughtfully designed, durable products that seamlessly integrate into modern living spaces. These individuals value expert insights from cat behaviorists to enhance their pets' happiness and health. Typically, Tuft and Paw shoppers are willing to invest in premium items like elegant cat furniture, nutritious food, and superior litter options because they recognize the long-term benefits for both their cats and themselves.
More about Tuft and Paw ->

What customers love about Tuft and Paw

Here's what shoppers have to say:
  • Tuft and Paw offers high-quality and thoughtfully designed cat furniture pieces that are difficult to find elsewhere
  • Tuft and Paw products are aesthetically pleasing and spot on with the branding.
  • The Really Great Cat Litter from Tuft and Paw is dust-free, lightweight, odor-free, with little to no tracking
  • Tuft and Paw products are sturdy and cat-approved
  • Tuft and Paw customer service is first-rate and super responsive
Cons
  • The brand's products may not be affordable for all customers
  • Compared to other brands, Tuft and Paw's prices are higher

Tuft and Paw's Shipping Policy

Tuft and Paw offers a $20 flat rate for shipping on orders under $195 within the United States, while orders of $195 or more qualify for free shipping. Delivery typically takes 5-10 business days unless otherwise specified on the product page. All Really Great Cat Litter subscriptions come with free shipping. Express shipping options are available and are priced according to the weight of the order. The company does not ship to PO boxes, and certain products such as Sprout, Haven, and Really Great Cat Litter cannot be shipped outside of the contiguous United States, including Alaska, Hawaii, and Puerto Rico. Internationally, Tuft and Paw ships to a list of specified countries using DDP (duty prepaid), ensuring that all fees are paid upfront at checkout with no surprise charges on delivery. Items are shipped from the USA, which can make shipping larger items particularly expensive. The company charges the exact rate provided by shipping carriers and continuously works to negotiate lower rates for their customers. The countries they ship to include Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Greece, Hong Kong SAR China, Hungary, India, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Portugal, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, U.S. Outlying Islands, United Arab Emirates, and the United Kingdom.
More about Tuft and Paw ->

Tuft and Paw's Return Policy

Tuft and Paw accepts returns within 30 days of purchase for products that are in brand new condition, meaning unused and in their original packaging. They do not accept returns for even lightly used items, and customers are responsible for return shipping costs. If customers encounter issues with their cats using the new product, they are encouraged to contact Tuft and Paw's care team for assistance from a cat behaviorist. For Really Great Cat Litter, the company offers a money-back guarantee on the first order of up to three bags within 30 days of purchase. For subsequent orders or orders exceeding three bags, the unopened cat litter must be returned within 30 days for a refund, with return shipping costs not included. International returns are not accepted due to high shipping costs unless there is a product defect, in which case a replacement will be provided. Customers should contact the care team before returning any items to ensure proper return procedures.
More about Tuft and Paw ->
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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70
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Pet Owners

Stereotype

Chic

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
90
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100
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DTCetc Score
84
/
100
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What The Experts Say...

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Tuft and Paw on Socials

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Speciality
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Speciality
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Speciality
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