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Lit Method

https://litmethod.com

Lit Method is a Los Angeles-based sporting goods brand founded in 2015 by Justin Norris and Taylor Gainor. They specialize in low-impact training, offering a patent-pending rower, membership plans, virtual classes, and workout accessories. With celebrity endorsements and features in publications like the Los Angeles Times, Byrdie, and PopSugar, Lit Method is a convenient way to stay fit indoors.

Category
Fitness & Outdoors
Specialty
Workout
Outdoors
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Lit Method

Lit Method is a sporting goods brand founded in 2015 by Justin Norris and Taylor Gainor in Los Angeles, California. The brand specializes in low impact training and offers a patent-pending rower, membership plans, virtual classes, and workout accessories. They have gained a following online with publications such as the Los Angeles Times, Byrdie, and PopSugar, and are affiliated with celebrities such as Jay-Z and Adrián González. Lit Method provides a straightforward shopping experience, and is a great way to recover from physical injuries. Members can view their progress and join the Lit Method community on their app, and offers a convenient way to work out indoors. They also offer financing and discounts for military and front line workers, as well as a risk free trial.
More about Lit Method ->

Who Shops At Lit Method

Fitpreneurs are individuals who prioritize their physical health and fitness, while also maintaining a busy and active lifestyle. They are often entrepreneurs, business owners, or professionals who value efficiency and convenience in their daily routines. These customers are looking for high-quality fitness equipment and programs that can help them achieve their fitness goals without sacrificing their time or energy. Lit Method is an ideal fit for Fitpreneurs because it offers low impact training that is gentle on the joints, making it perfect for those recovering from injuries or looking for a low-impact workout. The brand's patent-pending rower and virtual classes provide a convenient way to work out indoors, which is especially important for busy individuals who may not have time to go to a gym. Additionally, Lit Method's membership plans and app allow members to track their progress and join a community of like-minded individuals, which is important for those who value accountability and support in their fitness journey. Fitpreneurs also value brands that align with their personal values, such as sustainability and social responsibility. Lit Method's commitment to using eco-friendly materials in their products and offering discounts for military and front line workers demonstrates their dedication to these values. The brand's straightforward shopping experience and risk-free trial also align with the values of efficiency and convenience that are important to Fitpreneurs. Overall, Fitpreneurs who prioritize their physical health and fitness, while also maintaining a busy and active lifestyle, would find Lit Method useful due to its low impact training, convenient workout options, and commitment to sustainability and social responsibility.
More about Lit Method ->

What customers love about Lit Method

Here's what shoppers have to say:
  • Multiple attachment points and accessories
  • Deep and varied set of programs
  • Smart gym that can be taken anywhere
  • Extensive content and continuous improvement
  • Value at an affordable price
Cons
  • No negative reviews have been found, stay tuned.

Lit Method's Shipping Policy

Lit Method offers complimentary delivery to the US and Canada for their machine purchases. Customers who purchase the machine will save $145 plus complimentary delivery. Delivery usually takes 3 to 5 business days. There is no information available on tracking numbers or shipping locations.
More about Lit Method ->

Lit Method's Return Policy

Lit Method offers a 14-day window for customers to return their products. Customers must pay a $400 restocking fee, and items must be in new condition to be eligible for returns. No refunds are given for their app, but customers can cancel at any time. The company processes returns quickly, and items that cannot be returned include any that are used or damaged.
More about Lit Method ->
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
78
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100
This brand offers products that are on the pricey side.
Target Audience

Active Millennials

Stereotype

Fitpreneur

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Sustainability Score
90
/
100
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Quality Score
90
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100
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DTCetc Score
78
/
100
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What The Experts Say...

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Lit Method on Socials

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Lit Method (@Lit Method) • Instagram photos and videos

Brands Like Lit Method

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Alphalete Athletics

https://alphaleteathletics.com/https://alphaleteathletics.com/

Alphalete Athletics specializes in creating high-quality fitness apparel for performance and lifestyle. They pay meticulous attention to details, selecting rich colors and comfortable yet stylish cuts. Alphalete Athletics products are tailor-made with the wearer's confidence in mind, undergoing months of design perfection to ensure comfort in every step. The brand is a manifestation of its founder’s commitment to promoting an active lifestyle and fashionable fitness wear.

Speciality
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Bala

https://www.shopbala.com/https://www.shopbala.com/

Bala is a design led fitness accessories brand, known for making bala bangles, which are sleek wrist and ankle weights designed to help you stay fit and active. Bala fuses fashion with fitness accessories, bringing fresh and chic designs to a traditionally masculine product category. They have a variety of pastel colors and designs to choose from.

Speciality
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Cotopaxi

https://www.cotopaxi.com/https://www.cotopaxi.com/

Cotopaxi is a United States-based sustainable apparel retailer that sells men's and women's Clothing. Cotopaxi creates innovative outdoor products that inspire adventure . Each costumer's purchase helps those living in the world's poorest regions.

Speciality
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P.Volve

https://www.pvolve.com/https://www.pvolve.com/

P.volve is an all-access digital platform that includes online streaming, mobile applications, fitness class schedule, equipment sales and more. P.volve offers a complete experience for home or commercial fitness use including the best in innovative training equipment, apparel and content to deliver the ultimate training experience.

Speciality
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Peloton

https://www.onepeloton.com/https://www.onepeloton.com/

Peloton is the world's first-ever indoor cycling bike that brings you high-energy group fitness classes, from the convenience of your own home. Peloton's unique design combines high-performance technology with our immersive video content and engaging community to make every workout more fun and effective. And with unlimited live and on-demand streaming, it's a never-ending challenge that lets you push yourself—and change your life.

Speciality
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Alder

https://www.alderapparel.com/https://www.alderapparel.com/

Alder, the Toronto-based outdoor apparel brand, offers inclusive sizing, community-informed design, and sustainable production. Their playful branding stands out from traditional athletic brands, prioritizing inclusivity, diversity, and sustainability.

Speciality
Outdoors
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More about Alder

Book Of The Month

https://bookofthemonth.comhttps://bookofthemonth.com

Book Of The Month is a subscription service founded in 1926 and relaunched in 2015 to provide millennials with fresh and exciting reads from emerging authors. Members get exclusive savings, free gifts, and "early looks" at new novels, as well as discounted prices, free shipping, and the ability to skip months. Featured in Forbes, NBC News, and Business Insider, Book Of The Month has a strong social media following.

Speciality
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Brompton

https://www.brompton.com/https://www.brompton.com/

With its innovative 3-part fold and hand-built design, Brompton is more than just a bike - it's a lifestyle. Perfect for urban commuters and cycling enthusiasts who value convenience and portability.

Speciality
Outdoors
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Camp Chef

https://campchef.comhttps://campchef.com

Camp Chef is an American company founded in 1990 that specializes in high-quality barbeques and grills. Their products are featured on NBC's Today and have positive reviews from customers, offering features like ash cleanout, grease management, utility racks, and more for cooking safety and convenience.

Speciality
Outdoors
More about Camp Chef

Ciele

https://cieleathletics.com/https://cieleathletics.com/

Ciele is a socially and environmentally responsible brand that creates exceptional experiences through their considered equipment. Their headwear collection is made from recycled performance yarn and they work with Fair Trade Certified factories. Their sustainable practices make them a great choice for customers who prioritize social and environmental responsibility.

Speciality
Sports
Outdoors
More about Ciele
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