4AM

Introducing 4AM, the skincare brand that believes in skinimalism. With luxurious all-in-one products, 4AM simplifies your routine so you can do less and do more for your skin. Embrace your lifestyle and let 4AM inspire you.

Category
Beauty
Socials
85
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About 4AM

Unveiling the skincare revolution led by Sabrina and Jade, 4AM emerges as a dynamic brand that reshapes the beauty landscape. This visionary brand redefines skincare through skinimalism – a radical departure from conventional routines. 4AM champions all-in-one luxury products, rendering multi-step regimens obsolete and emphasizing the power of simplicity. As advocates of embracing life's indulgences, they harmonize skin care with personal pleasures, offering uncomplicated solutions for the intricacies of skin. While catering to the lively spirits of their clientele, 4AM extends its influence beyond beauty, contributing a portion of each purchase to The Center, a charitable force supporting the LGBTQ+ community. Fusing Sabrina's beauty expertise and Jade's corporate acumen, 4AM was conceived from their shared quest for effective skincare amidst busy lives. Straying from dictatorial beauty norms, 4AM's creation is an ode to genuine customer desires. Immerse yourself in 4AM's universe and discover their products' potency, as they encapsulate both simplicity and efficacy. Be part of the community that catalyzed their journey and let 4AM's essence ignite your own.

Who Shops At 4AM

4AM attracts lively and modern skincare enthusiasts who crave simplicity without sacrificing luxury. This clientele resonates with the brand's “skinimalism” philosophy, valuing all-in-one products that simplify their routines. Shoppers at 4AM often align with the brand's support for the LGBTQ+ community and seek effective skincare that harmonizes with their indulgent lifestyles.

What customers love about 4AM

Here's what shoppers have to say:
  • Promotes skinimalism and simplifies skincare
  • Fuss-free serum duo delivers results
  • Donates to The Center
  • Fragrance-free and safe for sensitive skin
Cons
  • No negative reviews found

4AM's Shipping Policy

We don't have any information on 4AM's shipping policy at this time.

4AM's Return Policy

We don't have any information on the return policy of the brand 4AM at this time.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
50
/
100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
71
/
100
This brand offers products that are on the pricey side.
Target Audience

Efficient, luxurious, inclusive

Stereotype

Efficiency-seeker

Pricing Rating
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Sustainability Score
50
/
100
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Quality Score
85
/
100
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DTCetc Score
71
/
100
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4AM on Socials

View this profile on Instagram

4AM (@4AM) • Instagram photos and videos

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