KraveBeauty
KraveBeauty is on a mission to create skincare basics that work your skin, not against it. Basic, easy-to-use products with gentle formulas don’t overcomplicate skincare. From cleansers to moisturizers, each must be gentle and effective—removing dirt and oils while moisturizing without irritation.
DTCetc’s Take
Popular Products
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- Users have noticed substantial improvement to their skin after using KraveBeauty products
- Matcha Hemp Hydrating Cleanser is a fan favorite and leaves skin feeling amazing
- KraveBeauty is committed to clean, gentle ingredients that are effective for the skin
- The brand prioritizes sustainability with eco-friendly packaging and intentional use of materials
- KraveBeauty is priced fairly and has aesthetically pleasing branding
- Leah Yoo's videos describing the intentionality of the ingredients and formulations enhance the overall experience with the brand
- The products may not work for everyone's skin type and may not provide enough hydration.
- The brand has discontinued some of their popular products, which can be frustrating for customers.
- KraveBeauty is not as widely available as some other skincare brands, which can make it harder to purchase.
- The brand's social media presence may not be as visually appealing as some customers would like.
Young adults
Simplifier
RoseSkinCo
RoseSkinCo prides itself on the simplicity of its skincare products that you can mix and match based on your skin type. Products include moisturizers, exfoliators, scrubs, serums, cleansers and masks. The products are all natural and 100% organic – guaranteed to help you achieve your skin-care goals!
Rhode
Rhode is a skincare brand founded by Hailey Rhode Bieber that offers a curated selection of essentials formulated for various skin types and needs. The brand is founded on the values of simplicity, affordability, authenticity, quality, and transparency, and is committed to mindful skincare practices such as using clean, vegan, cruelty-free, gluten-free, and fragrance-free ingredients, as well as upcycled and recyclable packaging. The products are developed in collaboration with award-winning dermatologists, chemists, and industry leaders, and are designed to nourish and strengthen the skin barrier over time. Rhode's product formulations feature high-performance ingredients such as peptides, shea butter, niacinamide, cupuaçu, babassu oil, hyaluronic acid, marula oil, squalane, and açai, which work to improve the appearance of fine lines, moisturize and nourish the skin, minimize the look of pores, maintain elasticity, support hydration, and defend against harmful free radicals. The brand's Skincare Advisory Board, which comprises experts in chemistry and dermatology, guides the development of Rhode's products from initial formula to final glaze.
Añuli
Discover Añuli, the pioneering African beauty brand that combines clinical expertise with the power of African botanicals. With a minimalist approach to skincare, Añuli empowers you to find the best solutions for your complexion while showcasing Africa's opulence and biodiversity.
4AM
Introducing 4AM, the skincare brand that believes in skinimalism. With luxurious all-in-one products, 4AM simplifies your routine so you can do less and do more for your skin. Embrace your lifestyle and let 4AM inspire you.
PAUME
Introducing PAUME, the luxurious hand care brand that offers a comprehensive skincare routine for your hands. With clean formulas, elegant packaging, and a commitment to sustainability, PAUME is the go-to brand for those seeking healthy and nourished hands.
Hanahana Beauty
Discover the transformative power of self-care with Hanahana Beauty. Their ethically sourced skincare products nourish and rejuvenate the skin, while making a positive impact on communities in Tamale, Ghana.
CEISÉ
CEISÉ: Empowering Women to Take Control of Their Hormonal Health. CEISÉ offers a range of natural, effective products formulated to address hormonal imbalances and alleviate symptoms. Restore balance and well-being with CEISÉ.
Namesake
Namesake was created specifically for melanin-rich skin, Namesake targets brightness, elasticity retention, and smoothness with expertly formulated products. Discover the power of skincare tailored to your skin.
Moonsun Organic of Sweden
Discover Moonsun Organic of Sweden, a natural beauty brand that combines high-quality organic and vegan-friendly skincare products with a commitment to sustainability. With their carefully crafted formulas and attractive packaging, Moonsun Organic of Sweden offers a beauty routine that aligns with your values and desire for a more sustainable lifestyle.
OM-SE
Introducing OM-SE, the Swedish skincare brand that cares for your skin with powerful multi-use products. With high-performing ingredients and a minimalist routine, achieve radiant complexions and embrace your natural beauty. Experience the transformative power of OM-SE.
