Mad Rabbit

Mad Rabbit offers a "no nonsense" approach to tattoo skincare, with clean ingredients and simple formulations that keep tattoos looking vibrant. Perfect for tattoo enthusiasts who value effective aftercare and a full-cycle skincare routine.

Category
Beauty
Specialty
Socials
72
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Mad Rabbit

Mad Rabbit is a tattoo aftercare and skincare brand founded in 2019 by Oliver and Selom, two friends with a passion for ink. The company was born out of their own experience with the lack of effective products in the market. Mad Rabbit values clean ingredients and a "no nonsense" approach to tattoo skincare, offering simple formulations that allow tattoos to remain vivid and maintain their vibrancy. Their focus encompasses a full cycle tattoo skincare routine, from preventative and post-aftercare to daily tattoo skincare solutions. Mad Rabbit celebrates individuality, artistry, and adventure, and their mission is to provide the best performing line of tattoo aftercare products that meet all of their customers' tattoo needs. If you're looking for a brand that values your tattoos and wants to help you maintain their natural vibrancy, Mad Rabbit is the perfect choice.

Who Shops At Mad Rabbit

Mad Rabbit customers are tattoo enthusiasts who value effective tattoo aftercare and skincare products made from clean ingredients. They seek simple formulations that help maintain their tattoos' vibrancy and appreciate a brand that caters to their full-cycle tattoo skincare needs. Mad Rabbit shoppers celebrate individuality, artistry, and adventure.

What customers love about Mad Rabbit

Here's what shoppers have to say:
  • Pleasant scent
  • Quick drying and non-greasy
  • Helps tattoos look fresh and bold
  • Light tattoo balm without sticky or greasy feeling
  • Protects and conditions tattoos
Cons
  • Difficult to apply
  • Negative reactions or ruined tattoos
  • Overpriced compared to others

Mad Rabbit's Shipping Policy

Mad Rabbit offers same-day processing and shipping for orders placed before 12 PM EST on weekdays, while orders placed after that time will be processed and shipped on the next business day. Shipping times are estimated and may vary. Customers can contact the brand for an estimated shipping time to their country. If an order is delayed or lost, customers can email Mad Rabbit with their order number for assistance.

Mad Rabbit's Return Policy

Mad Rabbit offers a 30-day return policy for their products. If a customer is not satisfied with their purchase, they may return it within 30 days of delivery. However, the company will not accept returns after this window. The customer is responsible for paying the return shipping costs. To prevent delays, the customer must include their name and order number in the package.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand is moderately priced for the products they offer
Sustainability Score
50
/
100
This brand is average when it comes to sustainability, product sourcing, and manufacturing.
Quality Score
90
/
100
This brand is known for it’s exceptional product quality and craftsmanship.
DTCetc Score
72
/
100
Overall a solid brand with some room for improvement.
Target Audience

Tattoo enthusiasts, clean ingredients, vibrancy

Stereotype

Tattoo enthusiasts

Pricing Rating
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This brand is moderately priced for the products they offer
Sustainability Score
50
/
100
This brand is average when it comes to sustainability, product sourcing, and manufacturing.
Quality Score
90
/
100
This brand is known for it’s exceptional product quality and craftsmanship.
DTCetc Score
72
/
100
Overall a solid brand with some room for improvement.

Mad Rabbit on Socials

View this profile on Instagram

Mad Rabbit (@Mad Rabbit) • Instagram photos and videos

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