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NuFACE Skincare

https://mynuface.com

NuFACE is a skincare brand founded in 2005 by the Cole family. Their products include at-home microcurrent devices and skincare, and have been praised by notable media outlets such as Allure and Harper’s Bazaar. NuFACE is dedicated to uplifting others and helping those in need, and encourages employees to participate in Give Back programs.

Category
Beauty
Specialty
Skin Care
Socials
90
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About NuFACE Skincare

NuFACE is a skincare brand founded in 2005 by Carol Cole and her daughters Tera Peterson and Kim Morales. Their products include at-home microcurrent devices and skincare such as primers and serums. NuFACE has become popular with notable media outlets such as Allure, Glamour, Vogue, Elle, and Harper’s Bazaar, and has won awards such as the Allure 2020 “Best of Beauty” and one of Harper’s Bazaar’s 2020 Anti-Aging Awards. The company values uplifting others and helping those in need, and encourages employees to participate in Give Back programs. NuFACE operates from its headquarters in Vista, CA and offers free ground shipping on all US orders, a 1-year warranty on microcurrent devices, and installment payments available through Afterpay.
More about NuFACE Skincare ->

Who Shops At NuFACE Skincare

Customers who would find NuFACE Skincare useful are those who prioritize high-quality skincare products and are willing to invest in their appearance. These customers are likely to be affluent and are willing to pay a premium for products that deliver results. They are also likely to be well-informed about the latest skincare trends and are always on the lookout for innovative products that can help them achieve their desired look. NuFACE Skincare aligns with these customers' values because it offers a range of products that are designed to deliver visible results. The brand's at-home microcurrent devices are particularly popular among customers who are looking for a non-invasive way to lift and tone their skin. NuFACE's skincare products, such as primers and serums, are also formulated with high-quality ingredients that are designed to nourish and hydrate the skin. In addition to offering high-quality products, NuFACE Skincare is also committed to giving back to the community. The brand encourages its employees to participate in Give Back programs, which helps to support charitable organizations and make a positive impact on the world. This commitment to social responsibility is likely to resonate with customers who value companies that prioritize giving back. Overall, customers who prioritize high-quality skincare products, are willing to invest in their appearance, and value social responsibility are likely to find NuFACE Skincare useful. The brand's commitment to delivering visible results and giving back to the community makes it a popular choice among affluent customers who are looking for innovative skincare solutions.
More about NuFACE Skincare ->

What customers love about NuFACE Skincare

Here's what shoppers have to say:
  • NuFACE adds a bit of luxury to weekly skincare routine, is easy to use and provides temporary hold on small wrinkles and fine lines.
  • Visible results can be seen after a few minutes of use.
  • Tutorials are available online to help users get started.
Cons
  • The complimentary gel provided with the $400 product may not be enough for daily use.
  • Additional gel can be expensive to repurchase and may not yield significant results.
  • It can be difficult to determine the long-term effectiveness of the product over time.

NuFACE Skincare's Shipping Policy

NuFACE only delivers within the United States and does not ship internationally. Customers can enjoy free standard ground shipping on all orders. For those who need their order sooner, NuFACE also offers rush shipping options at checkout. Prices are displayed at checkout and orders typically ship within 1-3 business days after being placed. There are no guaranteed delivery times due to Covid-19, but customers can track their order using the information provided in the shipping confirmation email. For purchases over $75, NuFACE offers free 2-day shipping.
More about NuFACE Skincare ->

NuFACE Skincare's Return Policy

NuFACE devices and attachments can be returned within 60 days of purchase and primers and skincare can be returned within 30 days of purchase, as long as they were purchased directly from the company website. To initiate a return, customers must contact customer service and provide their name, shipping address, phone number, product(s) to be returned, description of the issue(s), serial number of the device, and proof of purchase. After submitting this information, customers will receive a RA (return authorization) number which is only valid for 10 business days. The company will process the return within an unspecified amount of time. Items not purchased from the company website or an authorized seller cannot be returned.
More about NuFACE Skincare ->
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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80
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
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100
This brand offers products that are on the pricey side.
Target Audience

Luxury Consumers

Stereotype

Affluent

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Sustainability Score
80
/
100
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Quality Score
90
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100
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DTCetc Score
84
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100
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What The Experts Say...

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NuFACE Skincare on Socials

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