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Software
Software is the ultimate digital dermatology brand for personalized skincare. With custom formulas created by doctors, clinical-strength ingredients, and a simplified routine, achieving flawless skin has never been easier.
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DTCetc Score
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DTCetc’s Take
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Software is a digital dermatology brand founded by Niamh Mooney in 2020 that offers highly personalized skincare products that are tailor-made to each customer's unique skin concerns and goals. Customers take a quick online assessment, and one of Software's doctors reviews the information to create a custom formula with proven prescription ingredients at clinical-strength doses. The formulas target skin concerns such as fine lines and wrinkles, hyperpigmentation, melasma, and acne. What's more, the brand's formulas are so targeted that all that's needed is three steps: cleanse, treat, and moisturize. Software's exclusive Facebook group also provides day-to-day support, access to live Q&As with dermatologists, discounts, and a chance to have a say in the future of products.
Software customers are those who want highly personalized skincare products tailor-made for their unique skin concerns and goals. They appreciate the convenience of online assessments and custom formulas created by doctors. Software's clientele likely consists of individuals who seek targeted skincare solutions with clinical-strength ingredients and a simplified, three-step skincare routine.
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Here's what shoppers have to say:
- The brand Software is easy to use
- Customers have reported great results
- If there are any concerns, customers are well looked after
- It is effective for melasma, even for brown/dark skin
- It is the best decision for skin issues
- Customer service is helpful
Cons
- The product did not work for some users and caused negative skin reactions.
- Customer service response time was slow or non-existent.
- Some reviewers suggest seeking professional advice instead of using this product.
- There are concerns about the effectiveness and value of the product.
Software is an Australian-based company that provides delivery services throughout Australia. Unfortunately, due to government restrictions, they are unable to ship prescription medication overseas. All orders are sent using Australia Post, which can take up to 5-8 business days depending on the location. Customers can track their parcel and find out its status through the Auspost App.
The brand Software does not accept returns. However, if a customer receives a faulty or damaged product, they can submit a request through the link in the top right-hand corner for assistance. The brand's pharmacies follow strict professional practices and ensure that medication is produced and stored under strict conditions at all times.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
60
/
100
This brand offers products that are on the pricey side.
Quality Score
60
/
100
This brand offers products that are on the pricey side.
DTCetc Score
64
/
100
This brand offers products that are on the pricey side.
Target Audience
Personalized skincare seekers
Stereotype
Tech-savvy
Pricing Rating
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$
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Sustainability Score
60
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100
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Quality Score
60
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100
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DTCetc Score
64
/
100
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