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Zenni

https://www.zennioptical.com/

Zenni offers the largest selection of affordable glasses online, including prescription glasses, sunglasses and contacts.

Category
Wellness
Specialty
Eyewear
Socials
80
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Zenni

Zenni Optical was founded in 2003 by two scientists with a mission to provide affordable and stylish eyeglasses to everyone. Zenni has since grown into an online optical industry leader, offering a wide range of products including prescription eyeglasses, prescription and non-prescription sunglasses, sports glasses, and goggles. Zenni is dedicated to providing high-quality optical lenses and exceptional customer support, making it easy for customers to order eyeglasses online. With Zenni, customers can expect to find a selection they deserve at prices they can afford.
More about Zenni ->

Who Shops At Zenni

Zenni Optical customers are individuals seeking affordable, stylish, and high-quality eyeglasses and sunglasses. They appreciate the convenience of ordering eyewear online and the vast range of options available. Zenni Optical's clientele likely consists of people who value both fashion and function in their eyewear and want to find the perfect pair without breaking the bank.
More about Zenni ->

What customers love about Zenni

Here's what shoppers have to say:
  • Zenni offers affordable glasses with great quality and durability.
  • Excellent customer service
  • Zenni has a wide selection of frames with detailed measurements to ensure a perfect fit.
  • The virtual try-on function is helpful in finding the best frames for your face.
  • Zenni's prices are unbeatable and allow for multiple purchases, including prescription sunglasses.
  • Their prescription accuracy is spot-on, and orders arrive promptly.
  • Zenni's website is easy to navigate, making it simple to order glasses for the whole family.
  • Transition lenses and tint coatings are high-quality and affordable.
  • Delivery is quick, and glasses look even better in person than online.
Cons
  • Poor customer service experience
  • Pressure to add additional coatings or features to glasses
  • Issues with accuracy of prescription and fit of glasses
  • Inconsistent quality of photochromatic lenses
  • Lack of understanding or attention to individual optical needs
  • Limited options for returns or exchanges
  • Difficulty resolving issues with company
  • Unsatisfactory reward program
  • Additional fees for manufacturing errors

Zenni's Shipping Policy

Zenni is a brand that ships its affordable eyewear worldwide with low shipping rates. They offer expedited shipping with their new Fast Frame Glasses service, which delivers single-vision prescription glasses in just 2-3 business days. They also offer express shipping to certain locations for a fee, including the US, Australia, New Zealand, Europe, and Israel. However, due to the ongoing impact of COVID-19, shipping restrictions may apply. Zenni does not offer combined shipping or rush delivery. In case of damaged glasses during shipping, customers should contact their Customer Service department. Refunds are issued only to the credit card used on the order, but if customers don't have access to that card, they will receive store credit.
More about Zenni ->

Zenni's Return Policy

Zenni offers a 30-day return policy for glasses and unused accessories. Customers must call for a return authorization (RA) number within 30 days of receiving the glasses. If the customer made a mistake or doesn't like the glasses, they can return them for a one-time-use 100% store credit or a 50% refund to their credit or debit card or PayPal account. Store credit orders can only be returned for a 50% refund of the store credit amount used. Shipping charges will not be refunded. If there is a manufacturing error, the glasses can be returned within the 30-day warranty period for inspection and a possible remake at no additional charge. Unused accessories can be returned for a 100% store credit or refund.
More about Zenni ->
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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90
This brand offers products that are on the pricey side.
Sustainability Score
65
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
69
/
100
This brand offers products that are on the pricey side.
Target Audience

Affordable eyewear lovers

Stereotype

Budget-conscious

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
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Sustainability Score
65
/
100
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Quality Score
80
/
100
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DTCetc Score
69
/
100
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What The Experts Say...

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Zenni on Socials

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Zenni (@Zenni) • Instagram photos and videos

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