EnChroma

EnChroma glasses help color blind people see color! EnChroma is the only manufacturer to use a special filter to correct for three specific types of color blindness...

Category
Wellness
Specialty
Socials
78
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
No items found.

DTCetc’s Take

About EnChroma

EnChroma is an independent eyewear company founded by Don McPherson Ph.D. and Andy Schmeder. EnChroma's patented lens technology is designed to improve the lives of people with color vision deficiency (color blindness). Their innovative color vision solutions combine the latest in color perception neuroscience and lens innovation to bring colorful possibilities to all. EnChroma offers a collection of eyewear for outdoor and indoor use in a range of modern styles for adults and kids 5+. EnChroma has received a SBIR grant from the National Institutes of Health (NIH) and earned the 2016 Tibbets Award from the U.S. Small Business Administration in recognition of the firm’s innovative impact on the human experience through technology. With EnChroma, it's not just about seeing color, it's about seeing the world.

Who Shops At EnChroma

EnChroma caters to individuals with color vision deficiency (color blindness) who are looking for a solution to enhance their color perception. The company's patented lens technology and range of modern eyewear styles for adults and kids make it a popular choice for those who want to experience the world in a more colorful way. Additionally, EnChroma may also appeal to those who appreciate innovative eyewear solutions backed by scientific research and recognition.

What customers love about EnChroma

Here's what shoppers have to say:
  • EnChroma glasses provide a phenomenal and mind-blowing change in color perception, making colors more vibrant and with more depth.
  • These glasses changed the life of a 9-year-old boy, who was able to see all colors and felt happy and awesome.
  • The lenses of EnChroma glasses have improved, making more shades visible to colorblind people.
  • EnChroma offers great customer service, providing replacements for broken glasses that are loved by their wearers.
  • EnChroma glasses are highly appreciated by customers, who consider them a great investment that improves their quality of life.
Cons
  • Some customers have reported limited improvement in color vision with EnChroma glasses.
  • While some users have seen improvement in distinguishing certain colors, others have not.
  • EnChroma glasses may not be a complete solution for colorblindness.
  • Results may vary for individuals with different types and severities of colorblindness.

EnChroma's Shipping Policy

EnChroma offers free shipping via UPS for shipments within the United States. Orders placed before 2pm PT will be processed and shipped the same day. However, orders placed on Saturday or Sunday will be processed the following week. EnChroma does not process or ship orders on holidays such as New Year’s Day, MLK Day, President’s Day, Memorial Day, Independence Day, Juneteenth National Independence Day, Labor Day, Thanksgiving Day, Friday after Thanksgiving, and Christmas Day. For Rx orders shipping in the US, the estimated delivery is 2-4 weeks processing time plus 2-5 days transit time after receiving and reviewing the valid Rx. EnChroma does not ship to international P.O. Box addresses.

EnChroma's Return Policy

EnChroma offers a 60-day worry-free return policy for all products purchased directly through their website, with the exception of items marked as Final Sale. Eyewear may be returned within 60 days of the shipping date for a full refund, and a store credit can be offered for orders shipped to US addresses. EnChroma does not cover the cost of return shipping for international orders. Refurbished bundles are subject to a $50 restocking fee. Products should be returned with any included accessories.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
80
This brand offers products that are on the pricey side.
Sustainability Score
75
/
100
This brand offers products that are on the pricey side.
Quality Score
78
/
100
This brand offers products that are on the pricey side.
DTCetc Score
80
/
100
This brand offers products that are on the pricey side.
Target Audience

Color-deficient individuals, innovators, eyewear enthusiasts

Stereotype

Colorblind

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
75
/
100
This is a placeholder
Quality Score
78
/
100
This is a placeholder
DTCetc Score
80
/
100
This is a placeholder

EnChroma on Socials

View this profile on Instagram

EnChroma (@EnChroma) • Instagram photos and videos

Brands Like EnChroma

Looking for brands similar to EnChroma

We've got you covered. Check out this list of similar Wellness brands that customers of EnChroma love.

Warby Parker

Warby Parker eyewear and contacts elevate style at a low cost. Everyone has the right to see — So for every pair sold, a pair is given to someone in need.

Oscar Deen

Discover Oscar Deen, the London-based eyewear brand that combines vintage-inspired designs with modern style. Hand-finished frames made from high-quality acetate and UV-protected lenses ensure both fashion and function. Elevate your summer style with Oscar Deen.

Nividas Eyewear

Discover Nividas Eyewear, the brand that combines style, quality, and affordability in their wide range of eyeglasses and sunglasses. Crafted with precision, each pair offers optimal comfort and durability. Experience the perfect blend of fashion and functionality with Nividas Eyewear.

Zenni

Zenni offers the largest selection of affordable glasses online, including prescription glasses, sunglasses and contacts.

Waldo

Waldo, the UK-based eyecare brand, offers affordable high-quality contact lenses and products with in-house opticians and customer service. Partnering with certified suppliers, it's a modern solution for enjoyable eyecare.

Stoggles

Stoggles offers a new era of eyewear that combines style and protection. Their innovative designs protect like goggles, wear like glasses, and look like your favorite specs. Prioritize your eye care with Stoggles.

Shady Rays

Shady Rays is an independent, American-owned sunglasses company that offers quality, polarized shades with their signature "Lost & Broken" protection. If you lose or break your pair of Shady Rays sunglasses for any reason, the company will send you a brand new pair free of charge. In addition to selling great sunglasses, Shady Rays also partners with Feeding America to donate 10 meals to fight hunger in America with every order. To date, Shady Rays has donated over 20 million meals through this partnership. If you're looking for a new pair of sunglasses that are stylish, comfortable, and tough, look no further than Shady Rays!

Rowing Blazers

Rowing Blazers is a New York City-based brand founded in 2017 by Jack Carlson, a former US rower in the World Rowing Championship. Known for its unique designs and bold colors, Rowing Blazers offers high-end apparel and accessories for men and women, made in Portugal, the UK, France, China, and the US. Endorsed by celebrities and red-carpet stars, the brand has gained a lot of attention on social media.

Roka

Roka is a United States-based athletic apparel retailer that sells men's and women's Eyewear. Roka prioritizes performance with innovative designs that are versatile . With Roka its easy to perform your best anywhere you go.

Pair Eyewear

Pair Eyewear offers a fresh take on eyewear, allowing customers to express their personality and style with dynamic designs. With in-house designs, affordable pricing, and a commitment to giving back, Pair Eyewear is a brand to watch.

Be the first to know the hottest in online brands.
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
No items found.