Lazy Oaf

Lazy Oaf is a United Kingdom-based modern apparel retailer that sells men's and women's Clothing. Lazy Oaf focuses on driving irreverence with their graphic prints and bold colors. Inspired by teenage rebellion and a youth nostalgia, Lazy Oaf carries a spirit non-conformity through their products giving a sideways glance at life.

Category
Apparel
Specialty
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Lazy Oaf

Lazy Oaf is an independent clothing store founded in 2001 by London-based designer and artist Gemma Shiel. The brand has created a presence for itself through collaborations with big names like DC, Warner Bros., and Dreamworks, and has been featured in mainstream publications like The Guardian, Refinery29, VICE, InStyle, Bustle, and Allure. Lazy Oaf sells bold streetwear designs for both men and women, and takes diversity and inclusivity into consideration when creating its clothing. It also offers installment payment plans, student discounts, and international shipping. Its collection includes Lazy Oaf shirts, dresses, sweaters, swimwear, and shoes.

Who Shops At Lazy Oaf

Lazy Oaf is a clothing brand that is designed for men, women, and everyone in between. It offers statement pieces with quirky and ironic designs, but the products are more expensive than other brands. Unfortunately, the brand does not currently offer plus sizes, but there have been requests for them on social media, so it is possible that the size range may expand in the future.

What customers love about Lazy Oaf

Here's what shoppers have to say:
  • Lazy Oaf offers a wide variety of fun and unique designs that appeal to a wide range of customers.
  • The quality of the clothing is high, with great attention to detail and construction.
  • The customer service is excellent, with helpful and friendly staff.
Cons
  • The quality of Lazy Oaf's products is inconsistent and often disappointing.
  • The customer service at Lazy Oaf is lacking and unresponsive.
  • Lazy Oaf's prices are too high for the quality of their products.

Lazy Oaf's Shipping Policy

Lazy Oaf ships internationally from London, England. For domestic orders in the US and Canada, Standard shipping (8-12 business days) is $11, and Express shipping (3-5 business days) is $22. Customers will receive tracking info for both delivery methods. If the order is over $200, customers qualify for free Standard shipping.

Lazy Oaf's Return Policy

Lazy Oaf's return policy allows customers to return items within 28 days of receiving them, as long as the items are unused and in their original packaging with all labels, tags, and other materials still attached. Customers must cover the cost of return shipping, which will be deducted from the refund. Items that have been used or are not in their original packaging cannot be returned. The company does not specify how long it takes to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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75
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Young, Diverse, Inclusive

Stereotype

Quirky

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
84
/
100
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Lazy Oaf on Socials

View this profile on Instagram

Lazy Oaf (@Lazy Oaf) • Instagram photos and videos

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