Mirror

Mirror transforms any room into a high-energy group exercise studio and replaces the need for a TV with its full-length mirror and advanced video solution. Mirror’s nearly invisible remote is used to display video, play music and start sessions for up to 30 users, all while you see yourself in a sleek display.

Socials
80
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
No items found.

DTCetc’s Take

About Mirror

Mirror is a home fitness equipment brand founded in 2018 by Brynn Putnam that offers a unique product that doubles as a mirror and a workout studio. Mirror is designed to fit seamlessly into any home, with the option to stand or wall mount. The Mirror is equipped with advanced camera technology, a 43” full HD display, and a 4 x 15W high-fidelity speaker system, providing an immersive workout experience. Mirror also offers a community aspect, allowing users to connect with friends and instructors for live interaction and motivation. With real-time data tracking and personal exercise modifications for every level and body, Mirror is the perfect addition to any home gym.

Who Shops At Mirror

Mirror caters to fitness enthusiasts who value the convenience and sophistication of a home gym experience. These customers appreciate sleek design, personalized workouts, and interactive community features. They seek efficient, engaging ways to stay fit and healthy at home.

What customers love about Mirror

Here's what shoppers have to say:
  • Great purchase for substituting group classes on your schedule instead of the gym's
  • The Mirror is a great concept for exercising at home
  • The product works as anticipated
  • Customer and delivery service was good
Cons
  • Inconsistent customer service and delivery experiences
  • Equipment malfunctions have been reported
  • Communication with the company can be difficult

Mirror's Shipping Policy

Mirror's Return Policy

Mirror offers a 30-day return policy for their devices and packages. Customers can request a return within 30 days of delivery, but only if the purchase was made directly from Mirror. If a package was purchased, both the Mirror device and all accessories included in the package must be returned to be eligible for a refund. Customers are responsible for any shipping or delivery charges incurred. If a return is approved, refunds will be issued within 10 business days and credited back to the original credit card. Accessories and apparel can also be returned within 30 days of purchase, but they must be unused and in their original packaging. Final sale items and accessories purchased as part of a package cannot be returned. If any items are returned in damaged or altered condition, they may not be eligible for a refund. Mirror does not ship to P.O. boxes. To initiate a return, customers should contact Mirror's customer service team.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
80
This brand offers products that are on the pricey side.
Sustainability Score
75
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
81
/
100
This brand offers products that are on the pricey side.
Target Audience

Sophisticated fitness enthusiasts

Stereotype

Fitness enthusiast

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
75
/
100
This is a placeholder
Quality Score
80
/
100
This is a placeholder
DTCetc Score
81
/
100
This is a placeholder

Mirror on Socials

View this profile on Instagram

Mirror (@Mirror) • Instagram photos and videos

Brands Like Mirror

Looking for brands similar to Mirror

We've got you covered. Check out this list of similar Fitness & Outdoors brands that customers of Mirror love.

Peloton

Peloton is the world's first-ever indoor cycling bike that brings you high-energy group fitness classes, from the convenience of your own home. Peloton's unique design combines high-performance technology with our immersive video content and engaging community to make every workout more fun and effective. And with unlimited live and on-demand streaming, it's a never-ending challenge that lets you push yourself—and change your life.

P.Volve

P.volve is an all-access digital platform that includes online streaming, mobile applications, fitness class schedule, equipment sales and more. P.volve offers a complete experience for home or commercial fitness use including the best in innovative training equipment, apparel and content to deliver the ultimate training experience.

GymShark

Gymshark is a global fitness brand founded in 2012 by Ben Francis and his high school friends. It has grown to become a cult favorite, with 5.9M followers on Instagram and endorsements from influencers. Gymshark offers a range of workout wear, including leggings, shorts, joggers, and tops, as well as collections and accessories.

Bala

Bala is a design led fitness accessories brand, known for making bala bangles, which are sleek wrist and ankle weights designed to help you stay fit and active. Bala fuses fashion with fitness accessories, bringing fresh and chic designs to a traditionally masculine product category. They have a variety of pastel colors and designs to choose from.

Mrs Jones

Mrs Jones is a Stockholm-based brand founded by Karin Björkegren Jones, offering yoga videos, online courses, and books on health and wellness. With a feminist perspective and a dedication to positive body image, Mrs Jones inspires and guides individuals on their wellness journey.

Y.O.G.A Malin Berghagen

Discover inner peace and personal growth with Y.O.G.A Malin Berghagen. Offering high-quality yoga and meditation classes, courses, and retreats led by an experienced teacher, this brand is your path to a more fulfilling and joyful life.

Tonal

Tonal is the world's most intelligent home gym. The revolutionary machine combines the highest quality of free weight fitness equipment with cutting-edge technology, all inside a sleek and modern design. It can be used to achieve gains in strength, tone, size and definition as well as improve cardiovascular functionality. Tonal is here to help you achieve your goals in the comfort of your own home. We've put everything you need in one place. It couldn't be simpler.

Tempo

Tempo Fit is a revolutionary at-home personal training solution that delivers real-time form feedback, custom training plans, and AI-powered personal guidance. Build physical, mental, and emotional strength to pursue your goals.

SWEAT

Sweat is a mobile app that offers you training courses developed by professional fitness trainers. Work out absolutely anywhere, at any time with women all around the world.

Supersapiens

Supersapiens, in partnership with Abbott, offers real-time glucose visibility to inform nutrition strategies and fueling for athletes. With biosensor technology, they help unlock athletes' potential.

Be the first to know the hottest in online brands.
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
No items found.