List of DTC Skin Care Brands

Juno and Co

Juno and Co is a modern beauty brand founded by Mira Torres and Kyle Jiang in 2017. They offer high-performance cosmetic sponges, a clean and cruelty-free skincare line, and bundles to help simplify daily routines. Their products have been featured in popular publications like Forbes, Byrdie, and Glossy.

Journ

Journ is a skincare-focused-cosmetics brand that offers efficacious products for women with medium to deeper skin tones. Their products are designed to conceal specific skin concerns for a flawless look while also helping to improve them over time. The brand is dedicated to creating a more inclusive beauty industry and empowering women along their unique journey.

Jode-Ian

This natural and effective skincare line was formulated with incredible ingredients that are ethically sourced, and Scientifically proven to be effective to the skin. Each ingredient is naturally pure—never blended with toxins or harmful filler products. We know your skin deserves only the best, so we've done our homework (and we've done a ton of research).

Innbeauty Project

Innbeauty Project offers effective, affordable skincare with clinically proven active ingredients. The vegan and cruelty-free brand is committed to sustainability, funding the removal and recycling of two units of plastic for every product sold.

Ingredients

Ingredients is a wellness-focused brand committed to purity and efficacy. Their plant-based products feature transparent labeling and high dosages for maximum benefits, perfect for those seeking natural solutions for optimal wellness.

Humanrace

Created by Pharrell Williams, Humanrace is a wellness company specialising in the areas of health, physical fitness and positive mental attitude. From wearable technology to grounded travel experiences and modern urban lifestyles, we seek to encourage our audience to live their best life possible.

Horace

Horace is the natural skincare brand for men who want effective, easy-to-use products that cater to all skin types. With a commitment to co-creation and customer feedback, Horace is the perfect choice for those who want to feel confident and cared for with simple, high-quality skincare solutions.

HeySilkySkin

Our clinically proven handset reduces unwanted hair in as little as 1 use! Ask yourself how much you'd pay to reduce unwanted body hair? The average clinic charge for laser hair removal is $300. Would you pay it? Now you can do it for less with our handset, which costs less than that, and will have you silky smooth in even less time!

Heyday Skincare

Heyday Skincare provides everyday expert skincare and empowers individuals with personalized treatments, progressive products, and professional guidance. They are dedicated to making expert skincare personal, approachable, and integral to everyone's routine for their best selves.

HeTime

HeTime is a men's skincare brand that promotes positivity and healthy habits. Created by experts, their innovative formulas and ingredients help men look and feel better. While formulated for men, anyone can enjoy their uniquely compelling products.

Hero Cosmetics

Hero Cosmetics is an NYC-based skincare brand founded in 2017. Our clean and effective products, such as cleansers, moisturizers, toners, and pimple patches, have been featured in BuzzFeed, Insider, Elle, and Allure magazine. We offer Quadpay and student discounts, plus a rewards program for customers.

Herbivore Botanicals

Herbivore Botanicals is an all-natural, vegan skincare and wellness brand founded in 2011 by Seattle-based couple Julia Willis and Alexander Kummerow. Their products are made with ethically sourced materials and are committed to sustainable practices, donating 15% of sales to the ACLU and the Standing Rock Medic + Healer Council. Their skincare options include serums, cleansers, masks, oils, body scrubs and more, all made with organic, vegan, and all-natural ingredients.

Hello Sunday

Hello Sunday is the go-to brand for affordable, multi-faceted, and sustainable suncare and skincare products. Their innovative formulas and commitment to protecting the environment make it a go-to choice for eco-conscious consumers looking to incorporate SPF into their daily routines.

Happy Dance CBD

Happy Dance CBD is an American skincare company founded in 2020 by celebrity and busy mom, Kristen Bell. Our range of CBD-infused bath and skincare items are made with naturally-derived ingredients that hydrate and protect skin, as well as full-spectrum CBD to help soothe, reduce inflammation, and fight pain. We're committed to taking care of the planet with eco-friendly ingredients and packaging, and donate 1% of our product profits to a Black-owned organization.

Hanacure

Hanacure creates efficient and effective solutions for healthy skin. Experience cross-functional skincare that delivers professional-level results at an affordable price. With over 20 skincare professionals located nationwide, Hanacure’s team of experts can bring the power of Hanacure to your doorstep or

Haeckels

Haeckels is the ultimate eco-conscious brand, using seaweed as the base for their all-natural, anti-bacterial, and skin rebuilding skincare products. Their commitment to sustainability and waste reduction is reflected in their fully recyclable or compostable packaging.

Grown Alchemist

Grown Alchemist is a nutricosmetic company founded by brothers Jeremy and Keston Muijis in 1999, offering vegan, clean, and cruelty-free skincare products with active ingredients favored by celebrities such as Gwyneth Paltrow and Alexander Wang.

Good Science Beauty

Good Science Beauty is a scientifically advanced skincare brand that uses biotech research and unique delivery technology to make a real difference in people's lives. Their products are designed to meet the needs of modern consumers who value high-quality, effective skincare backed by science.

Good Molecules

Good Molecules is a science-backed skincare brand that offers fuss-free essentials with vegan, fragrance-free ingredients like niacinamide and hyaluronic acid. Founded in 2019, Good Molecules is focused on safety, efficacy, and affordability, making results-driven beauty accessible to all.

Good Light

Good Light is the beauty brand that celebrates authenticity, diversity, and inclusivity. Their clean, vegan, and cruelty-free products are sustainably produced, and 1% of sales go to True Colors United.

Glow hub

Glow Hub's vegan and cruelty-free skincare formulas combine natural actives with gentle science for effective yet gentle solutions. Their personalized routines and affordable prices make them perfect for skincare novices and lazy beauty enthusiasts.

Gladskin

Gladskin is a Swiss skincare brand founded in 2005 by dermatologists and university scientists. Their clinically-tested eczema creams, irritant lotions, and other topical formulas are free of harmful substances and designed to restore the complexion’s microbiome. They are dedicated to philanthropic initiatives, donating a portion of their revenue to related organizations. Featured in Vogue, Who What Wear, Entrepreneur, and Inc. Magazine.

Geologie

Geologie delivers personalized skincare solutions for men with inclusive products and an assessment process to identify skin needs. Endorsements from notable figures signify trust and effectiveness.

Futurewise

Futurewise is a vegan and plant-derived skincare brand that focuses on hydration and moisturization. Their Slugging System delivers layers of intense hydration and promotes better absorption of other skincare products.

Fur

Fur Oil is an all-natural, full-body skin and hair treatment brand founded in 2014 by best friends Laura Schubert and Lillian Tung. Their facial-grade, vegan, cruelty-free, and non-toxic products have been dermatologically and gynaecologically tested, and have been praised by Emma Watson. Fur Oil is committed to inclusivity, offering a personalized product quiz and rewards for membership.

From Yours

From Yours is the ultimate skincare brand for eco-conscious enthusiasts. Their personalized routines use clean, active ingredients and 100% recyclable packaging, making self-care easy and sustainable.

Freck Beauty Makeup

Freck Beauty Makeup is a clean beauty brand founded in 2017 by Remi Brixton, proudly supporting LGBTTQQIAAP rights and Black Lives Matter. Their vegan, cruelty-free makeup products have been praised by Forbes, Byrdie, and Glamour, and have received hundreds of positive reviews from customers.

Frank Body

Frank Body is an Australian skincare brand founded in 2013 in Melbourne, offering vegan, cruelty-free coffee-infused scrubs, lotions, masks, cosmetics, and hair care. Their products are designed to promote healthy, clear skin, and have gained notoriety from top media outlets and highly positive reviews.

Formulate Hair Care

Formulate Hair Care is a personalized cosmetic company founded in 2019 in San Francisco, California. Customers can create their own tailored shampoos and conditioners with the help of an online quiz and recyclable packaging. Formulate offers a wide range of products for both men and women.

Follain Skincare

Follain Skincare is a clean beauty brand founded in 2013 by Tara Foley with a mission to provide safe and effective personal care products. Their products are rigorously tested and free from potentially harmful ingredients, and they are committed to educating their customers on how their products can impact their health. Follain has been featured in publications like Business Insider and the Boston Globe, and they offer a comprehensive range of skincare, bath and body, and hair products.

Fig.1

Fig.1 Beauty offers expert-developed, refillable skincare products with science-backed ingredients and clinically proven claims. Their sustainable packaging and personalized advice from in-house estheticians make them a standout in the skincare industry.

Fatco

FATCO Skincare products are innovative, high-quality, and effective. Made with tallow and proven to be extremely nourishing for dry, oily &amp, normal skin. Great for eczema! All of our products are proudly made in the USA, free of all the nasties (parabens, fillers, toxic preservatives) you don't want to put on your skin. We offer free shipping over $50!"

Facile

Facile Skincare offers a simplified yet effective skincare regimen with non-toxic, feel-good ingredients. Their advanced technology and vegan, cruelty-free products cater to those who value ethical beauty.

Face Theory

Face Theory offers effective and affordable vegan and cruelty-free skincare solutions that celebrate authenticity and empower its community. With sustainable packaging and a 365-day money-back guarantee, it's beauty with reason.

Face Gym

Face Gym is the ultimate gym for your face, with 13 global locations and a unique methodology that uses exercise moves to boost collagen, lift, sculpt, tighten, and brighten skin. Their award-winning skincare and advanced technology tools promise to transform your skin and give you ultimate skin confidence.

Faace

Faace is a natural skincare brand committed to simplicity and sustainability. Their versatile masks offer results-driven solutions to common skin concerns while supporting social causes like period poverty and menopause awareness.

F Miller

F Miller's signature Face Oil nourishes all skin types, cultivating luminous skin. Their highly selective, holistically timeless, supportive essentials offer everything you need and nothing you don't.

Everyday Humans

Everyday Humans is the go-to brand for urban beauty enthusiasts seeking high-quality, sustainable sunscreen products that cater to modern lifestyles. Their lightweight, natural-looking formulas are clinically vetted and multi-purpose, making sun care and skincare a breeze.

Every Man Jack

Every Man Jack offers a range of men's personal care products that are clean, effective, and affordable. Their naturally derived ingredients and sustainable practices make them a brand that men can trust.

Evereden

Evereden is a skincare brand committed to safety, quality, and care. Their formulas feature organic Sunflower Seed Oil and are crafted for optimal results. Trust Evereden for healthy skin for your family.

Evenprime

Evenprime is a gender-neutral skincare brand founded in 2017 by Koh Kim. Its products are cruelty-free, vegan, and formulated with Korean chemists to suit all skin types. Evenprime has been featured in beauty publications and has a strong presence on Instagram with 13.5k followers. It celebrates Asian pop culture and offers free shipping with an order minimum to select international countries.

EltaMD Sunscreen

EltaMD is a skincare and sun protection brand founded in 1988 by two entrepreneurs. Their products are free of synthetic fragrances, parabens, and dyes and formulated with antioxidants, making them safe for sensitive skin. As the no. 1 trusted and recommended professional sunscreen brand by US Dermatologists, EltaMD is dedicated to providing sun protection and education through their Sun Bus Mobile Skin Cancer Screening and Sun Safety Tour.

Eadem

Eadem offers inclusive, science-backed skincare for women of color. Their Smart Melanin™ Beauty technology caters to melanin-rich skin, resulting in effective, vetted products made by women of color.

Drunk Elephant

Although Drunk Elephant was only founded in 2013, we've already set the beauty world on fire. The name says it all. We're drunk with passion for making natural products that perform for skin. Ninety percent of what we make is crafted from just seven ingredients or less, and every ingredient is chosen for its ability to deliver antiaging power − in a unique, non-irritating way.

Dr. Elsa Jungman

Dr. Elsa Jungman is a skincare brand rooted in science and dedicated to promoting skin health through the microbiome. Formulated with intention, her products are perfect for those who prioritize their skin's well-being.

Divyne

Divyne is a Southeast Asian beauty brand committed to creating affordable, high-quality products that cater to real people, real skin, and real problems. Their formulations are meticulously crafted for sensitive skin, and they offer a 30-day money-back guarantee.

Disco

Discover Disco, the male-oriented skincare brand founded by Ben and Dr. Eva Simmons O’Brien. With a range of products tailored to men's needs, Disco offers ingredient transparency, ethical practices, and effective solutions for achieving your best look.

Dieux

Dieux is a science-based skincare brand that delivers on its promises. Their vegan, cruelty-free products are sustainably sourced and simplify skincare routines. They prioritize transparency and accountability in the beauty industry.

Dewty Drinks

Dewty Drinks is the one-step solution to a 12-step routine, clinically proven to give you a natural glow. No airbrushing, no faked reviews, just real results. Say goodbye to expensive creams and hello to confidence in your own skin.

Deceim

Because we love to look after your skin, we've brought our favourite brands together in one place. The Ordinary, NIOD, Hylamide and more – because too much choice is never a bad thing – at least not here.