List of DTC Wellness Brands

ruubi stockholm

Introducing Ruubi Stockholm, the go-to brand for women seeking relief from menstrual pain. Their discreet heat patches offer long-lasting relief, allowing you to carry on with your day without discomfort. Say goodbye to cramps and hello to comfort.

Knowell

Discover Knowell, the brand that believes in the power of balanced hormones. With pure and effective supplements, and a content library for education, Knowell empowers women to take control of their well-being.

TenT

TenT is a holistic wellness and grooming brand that reimagines self-care from the inside out. With clean ingredients and a focus on individuality, TenT's products target hair, skin, and sleep issues while promoting confidence and overall well-being.

Curam

Curam: Scandinavian-designed cupping kits and accessories that prioritize self-care. Made from eco-friendly materials, these tools empower individuals to find balance and wellness in their hectic modern lifestyles.

Shear Revival

Discover the mindful and honest approach of Shear Revival. Handcrafted in small batches with pronounceable ingredients, their apothecary & grooming products are safe, healthy, and nourishing for all.

Popmask

Introducing Popmask, the female-founded brand dedicated to providing softer and kinder alternatives to traditional hairties. With self-heating masks and biodegradable wipes, Popmask brings practicality, fun, and kindness to your daily routine.

Viv

Introducing Viv, the modern period care brand that prioritizes your health and the health of the Earth. With toxin-free and sustainable options like biodegradable bamboo pads and organic cotton tampons, Viv has everything you need for a confident and eco-friendly period.

Dew Wellness

Dew Wellness revolutionizes stress management with their natural and sustainable products. Their Kava remedies provide a calming experience, while their Dew Mocktail de-stresses and regulates the nervous system. Plus, they donate to mental health causes.

Wisp

Wisp is a telehealth service founded in 2018 by Matthew Swartz, offering convenient and discreet access to US licensed physicians, prescription medications, natural remedies and treatments for a variety of health needs. Customers can access personalized care without needing health insurance and can be assigned to a physician within 24 hours.

Windmill

Windmill Air Conditioner is an innovative cooling brand founded by brothers Mike and Danny Mayer and industry expert Ryan Figlia. With sleek, modern designs and a dual filtration system to improve air quality, Windmill is dedicated to preserving trees and helping customers save money and the earth. Its Eco Rewards™ energy management program has already amassed a following of 12k on Instagram.

vVARDIS

vVARDIS is an innovative oral hygiene brand founded by doctors and sisters Haleh and Golnar Abivardi, offering award-winning dental hygiene products that fight tooth decay without irritating gums or teeth. They are committed to sustainability through renewable materials in their packaging, cruelty-free and vegan products, and partnering with foundations like UNICEF and Carequest.

Vitl Vitamins

Vitl Vitamins is a UK-based company founded in 2015 with the mission of making healthy living more achievable. They offer personalized vitamins and supplement packages, as well as consultations on health issues, diet, and fitness goals, developed in collaboration with dieticians, doctors, and other experts.

Vessel Health

Vessel Health is a California-based wellness brand founded by Jon Carder that offers an at-home wellness test, personalized supplements, and nutritional advice to help individuals improve their health. Featured in Forbes, GQ, and Muscle & Fitness, Vessel Health has grown its following to over 39.2k.

Vadham Teas

Vadham Teas brings India's wellness wisdom to the world with their premium teas and superfoods sourced directly from renowned gardens. Ethical, sustainable, and empowering, every purchase supports education for farmers' children.

Uqora

Uqora is a natural supplements company founded in 2014 by Jenna Ryan and Spencer Gordon, providing UTI prevention and relief products backed by physicians and urologists. They offer a range of supplements, educational resources, monthly subscriptions, and free US shipping with a 30-day money-back guarantee.

Unbound Babes

Unbound Babes is an online brand founded by Polly Rodriguez and Sarah Jayne in 2013 with a mission to smash the taboo of female masturbation. They offer a variety of affordably-priced sex toys, lube, and self-pleasure accessories, as well as a blog dedicated to sex advice, health, and self-care. Customers can also take advantage of alternative payment options, such as Quadpay.

Tsuno

Tsuno sells subscriptions of high quality, organic cotton tampons and disposable bamboo sanitary pads. Both are environmentally-friendly, reusable, and comfortable alternatives to regular products. Tsuno gives 5% of its revenue to a charity that provides sanitary pads to people in Rwanda who cannot afford them.

Three Ships Beauty

Three Ships Beauty is a vegan and cruelty-free skincare brand founded in 2017 by Laura Burget and Connie Lo. Our products are made with clean and natural ingredients, free from parabens and SLS, and are scientifically proven to work. We are featured in Elle, The Globe and Mail, and BlogTo, and certified by Leaping Bunny. Prices are no more than $40.

Thinx

Thinx period-proof underwear was founded on the idea that no matter what gender you are, what sport you play, or what body type you have, you should be free to live your life without being anywhere close to a toilet. Created for people with periods by people with periods.

The Man Company

Introducing The Man Company, a premium grooming brand dedicated to helping men become modern gentlemen. With natural ingredients and a comprehensive range of products, they empower men to invest in themselves and enhance their appearance while prioritizing their well-being.

The Honey Pot

HoneyPot offers a complete feminine care system powered by herbs and plant-derived ingredients that are safe for sensitive areas. With a commitment to giving back, the brand donates 2% of sales to support wellness and education for humans with vaginas and communities at large.

The Flex Company

Flex products work to help you feel confident and secure, even while on your period. They combine the comfort of a maxi pad with the discretion of a tampon: Absorb leaks and odor instantly, without any hassle.

The Beauty Chef

The Beauty Chef offers a range of bio-fermented, probiotic-rich wholefood supplements and organic skincare products that nourish the skin, body, and microbiome. Their unique formulas are developed with cutting-edge research to support gut health and overall wellbeing.

Stix

Stix is the ultimate solution for discreet and judgment-free health product shopping. Founded by Cynthia and Jamie, this brand offers science-backed and doctor-approved products designed by women who get it. With privacy as their top priority, Stix answers some of the most googled health questions and ensures peace of mind every step of the way.

Standard Dose

Standard Dose is the ultimate destination for plant-based wellness. Their curated selection of CBD oils, supplements, and skincare will nourish your body and mind, while their commitment to sustainability will make you feel good inside and out.

Spacegoods

Spacegoods is a wellness brand that believes mushrooms are the future. Their all-natural, vegan products contain powerful adaptogens to help unlock your potential. Their flagship product, Rainbow Dust, is a delicious daily blend that contains eight potent ingredients to achieve limitless focus.

Sneak

Sneak offers a fruity and affordable sugar-free energy formula packed with amino acids, vitamins, and minerals. Its clean energy formula provides a quick boost without the crash and lasts for 4-6 hours.

Shimmy

Shimmy is the ultimate eco-friendly brand for practical and premium everyday essentials. Their hand sanitizer system is impeccably designed to fit into your routine and minimize single-use plastic consumption, all while prioritizing sustainability and human connection. Say goodbye to harmful plastics and hello to a cleaner planet with Shimmy.

Rory

Rory is a healthcare brand that provides personalized, contact-free wellness solutions and treatments for women of all ages, ranging from skin care to sexual health. Their remote system is powered by licensed physicians and nurse practitioners, and members can collect points for Latisse subscriptions through their partnership with Brilliant Distinctions.

Ritual

Ritual is a collection of all-natural personal care and household products crafted from the highest quality ingredients. We are committed to creating the purest, most effective formulations for everyday health and sharing every ingredient, source and scientist behind our products.

Remi

Remi is a California-based direct-to-consumer brand founded in 2019 that specializes in personalized dental guards and teeth whitening products. Offering an affordable alternative to the dentist, Remi has become a go-to for over 60,000 customers and has earned recognition from Health, Buzzfeed, USA Today, and more for their intuitive dental products made in the USA up to 80% less expensive and HSA/FSA eligible.

Remedy Drinks

Remedy Drinks is an all-natural Canadian beverage company founded by Sarah and Emmet Condon in 2020. Our organic kombucha, ginger beer, and switchel are free of alcohol, added sugar, fake flavors, and colors, and are brewed with bright, fruity flavors. Our products are vegan, gluten-free, kosher, and Halal, and are available for home delivery and subscription in Canada and on Amazon in the US.

Re

Re is the ultimate destination for eco-conscious shoppers. With over 500 refillable bulk goods and zero-waste accessories, they're committed to reducing plastic waste and promoting sustainable living. A certified B Corporation and 1% for the Planet Members, Re is making a positive impact on the environment and the community.

Rael Pads

Rael Pads is a women's body care brand that creates sustainable, naturally made products to empower women worldwide. Founded in 2017 by Aness Ann, Binna Won, and Yanghee Paik, Rael Pads has been featured in InStyle, Allure magazine, and Insider and is sold in 19 countries. Their extensive selection of period care products, such as pads, tampons, liners, period underwear, and heating patches, are accessible to every woman and free shipping is available on orders over $30. #HappyPeriodsForAll.

Rael

Rael is a women-led brand that offers a holistic approach to menstrual cycle care. With clean, high-performance, and sustainable products, Rael advocates for menstrual dignity and helps underprivileged women and girls.

Rae Wellness

Rae Wellness is a health and wellness brand founded in 2019 by Angie Tebbe. Specializing in vegan supplements, it offers capsules, powders, and liquid supplements made in the USA with pure, natural ingredients, free of sugar, fillers, colorants, artificial ingredients, preservatives, and GMOs. Featured in Vogue, Cosmopolitan, Forbes, Elle, and Women’s Health, Rae Wellness donates 5% of all revenue to Girls Inc.

Pym

Pym offers safe and natural mental hygiene products to destigmatize mental health. Their amino acid supplement promotes balance and calmness, perfect for individuals prioritizing their mental well-being.

Prismatic Plants

Prismatic Plants offers plant-based wellness products, including their powerful tinctures Good Day and Good Night. Crafted with organic herbal ingredients and eco-friendly practices, their mission is to empower individuals to take charge of their health.

Prima CBD Skincare

Prima is a sustainable, ethical skincare brand that uses clinically tested hemp-based products to provide natural health and wellness benefits. Founded in 2018 by Laurel Angelica Myers, Christopher Gavigan, and Jessica Assaf, Prima is a BCorp and EWG verified company that donates 1% of its annual revenue to its nonprofit partners. All Prima products are 100% carbon neutral and Climate Neutral Certified.

Plant People

Plant People is an American CBD company founded in 2018 by Gabe Kennedy and Hudson Gaines-Ross. They create plant, herd and mushroom-based support for sleep, stress, mood, memory, inflammation and more, using Colorado hemp. All of their products are third party lab tested and they are a certified B Corporation, accredited by the BBB, and Climate-Neutral certified. For every product sold, one tree is planted.

Picnic

Picnic is the ultimate personalized allergy treatment service that offers customized plans to help you live your best life free of allergy symptoms. With a subscription service and expert allergists, Picnic is the perfect solution for anyone seeking a better way to treat allergies.

OneSkin

OneSkin is a brand founded in 2016 by four scientists with a mission to help people age in a healthy and vibrant way. They offer two innovative products designed to target signs of aging and help delicate skin produce healthy cells for a firmer, brighter, more even complexion. OneSkin is committed to sustainability and donates 1% of all sales to charity.

Omami

Omami offers parents a nutritious and delicious option for their babies. Made with over 37 organic whole foods, their blends are delivered to your door and optimized for your baby's development.

Nuun

Nuun's innovative hydration tablets are a must-have for anyone seeking a healthy and energizing alternative to traditional sports drinks. With electrolytes and no sugar or additives, Nuun is a favorite among athletes and fitness enthusiasts.

Numan

Numan is a digital health platform that helps men take control of their health and wellbeing with its MHRA approved products and plans. Founded in the UK, Numan offers free online questionnaires, 7-day GERD diet plans, and Numan acid reflux diet plans, all delivered swiftly and discreetly. Clinicians are also available to advise customers based on their questionnaire results.

NOON Nootropic Drops

NOON Nootropic Drops is a female-owned company that combines Eastern philosophy with Western science to create plant-based, water-soluble nootropic drops with 15x better absorption than traditional oil-based tinctures. They are committed to sustainability and international shipping.

Neuro

Neuro's range of delicious products are designed to elevate your mental state and support personal growth. With a focus on sustainability and giving back, Neuro is the perfect choice for those who care about their well-being and the world around them.

Natalist

Natalist empowers women with science-backed, sustainable products for their fertility, pregnancy, and postpartum journeys. Their commitment to education and environmental responsibility makes them a go-to for conscious consumers.

My Hare

My Hare offers a unique line of body care and waxing products that deliver great results. Their commitment to providing expertise in at-home body care makes them a go-to for those seeking a simplified skin care routine.

Muse

Muse is the ultimate tool for building a rewarding meditation practice. With real-time feedback and motivational challenges, this technology-driven brand promotes relaxation and improves mental performance.