Freshly Picked

Freshly Picked is a high-quality brand founded in 2009 by CEO Susan Peterson, specializing in handmade leather moccasins, diaper bags and sneakers for newborns, young children, and mothers. Their mission is to create fashionable and comfortable products, and they have collaborated with Disney to design their moccasin collection.

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DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Freshly Picked

Freshly Picked is a high-quality brand founded in 2009 by CEO Susan Peterson. The brand specializes in handmade leather moccasins for newborns and young children, as well as stylish diaper bags and sneakers for mothers. Freshly Picked is based in Utah and their products are made in California and Mexico. The brand has a mission to create cute and fashionable baby shoes with worry-free comfort and has collaborated with Disney to design their moccasin collection. They offer a variety of sales and have a “coming soon” section on their website to keep customers informed. Their products are slightly expensive and they have a restocking fee for returns outside of the US.

Who Shops At Freshly Picked

Mompreneurs are busy mothers who are also entrepreneurs, running their own businesses while raising their children. They value quality, convenience, and style when it comes to their children's clothing and accessories. Freshly Picked is a perfect fit for mompreneurs who want to dress their children in high-quality, fashionable shoes that are also comfortable and easy to put on. Freshly Picked's handmade leather moccasins are perfect for newborns and young children, providing worry-free comfort for parents who want their children to be able to move and play freely. The brand's stylish diaper bags and sneakers are also perfect for mompreneurs who want to look fashionable while carrying all of their baby's essentials. Freshly Picked's collaboration with Disney also appeals to mompreneurs who want to dress their children in cute and trendy shoes that are also practical. The brand's commitment to creating worry-free comfort aligns with the values of mompreneurs who want to provide the best for their children without sacrificing style or quality. Overall, mompreneurs who value quality, convenience, and style for their children's clothing and accessories will find Freshly Picked to be a useful brand that aligns with their values.

What customers love about Freshly Picked

Here's what shoppers have to say:
  • Stylish and non-traditional diaper bags
  • Beautiful and sturdy vegan leather
  • Three ways to wear
  • 100% wipeable and spill-resistant
  • Large central compartment with zipper
Cons
  • Some customers have reported poor quality.
  • A few users have mentioned that the bags are expensive.
  • There have been complaints about the pre-order and waiting period.

Freshly Picked's Shipping Policy

Freshly Picked's Return Policy

DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
70
/
100
This brand offers products that are on the pricey side.
Quality Score
95
/
100
This brand offers products that are on the pricey side.
DTCetc Score
81.66666666666667
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100
This brand offers products that are on the pricey side.
Target Audience

Parents, babies

Stereotype

Mompreneur

Pricing Rating
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Sustainability Score
70
/
100
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Quality Score
95
/
100
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DTCetc Score
81.66666666666667
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100
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Freshly Picked on Socials

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