List of DTC Wellness Brands

MTHK

MTHK is a brand dedicated to caring for eyes everywhere, partnering with international charity Sightsavers to fund eye tests and treatments. Their range of products provide comfort and care for clear vision, while their commitment to sustainability and B Corp status make them a brand worth supporting.

More Labs

More Labs is a dietary supplement company founded in 2018 by Sisun Lee that specializes in curing 'modern-day stressors' such as hangovers and the effects of pulling an all-nighter. Its products are science-backed, caffeine-, gluten-, nut-, and artificial flavor-free, vegan, and have been featured in publications such as Forbes and Business Insider. With over 13,000 customers and 2 million bottles sold, More Labs is the go-to for affordable, natural supplements.

Moon Oral Care

MOON Oral Care is the modern oral care brand founded in 2019 by branding expert Shaun Neff. Featuring natural ingredients and sleek black packaging with white fonts and lunar prints, the collection is endorsed by celebrity Kendall Jenner and ranges from toothpaste to whitening powders and strips.

Mojo

Mojo is the ultimate brand for those seeking a whole-body approach to enhancing focus, energy, clarity, and mood. Packed with powerful ingredients like Cordyceps Sinensis & Militaris, Lion's Mane, and Panax Ginseng, Mojo provides a focus-enhancer that actually works.

Modern Fertility

Modern Fertility is a women's health company founded in 2017 by Afton Vechery and Carly Leahy, empowering women to take control of their reproductive health with at-home fertility tests and a free phone app that tracks your period cycle. Results are easy to understand and can be printed for your doctor, and every purchase connects customers to the Modern Fertility community.

Memore

Memore offers a clean-label solution for brain nourishment, using the power of real foods. Their holistic approach to wellness prioritizes brain health and uses natural ingredients, making them the perfect fit for those seeking honesty and transparency.

Mate Endurance

"Experience longer and more satisfying sexual encounters with Mate Endurance, the all-natural men's sexual health brand. Physician-formulated and research-backed, their supplements increase stamina and endurance without any lasting side effects."

Manual

Manual is a healthcare company dedicated to helping men with hair loss, erectile dysfunction, and overall wellness. Founded in 2018 by George Pallis, Manual provides clinical services online with prescription medication, helpful health articles, and thousands of customer reviews. Enjoy reasonable prices and a 50% discount on The Skin Kit with a 12-month subscription. Currently available in the UK.

Magic Mind

Get ready to work some magic with Magic Mind! This revolutionary productivity shot is packed with 13 active ingredients to fuel your energy, cognition, and stress management. Perfect for busy professionals, students, and anyone looking for a natural boost that lasts up to 10 days.

Luminex Teeth Whitening

Lumineux is an oral care company founded by Beverly Hills cosmetic dentist Dr. Kouroush Maddahi. Their products are formulated with natural, non-toxic, enamel-safe ingredients to restore balance in the mouth's microbiome, and are clinically proven to be as effective as leading brands. Lumineux offers vegan-certified toothpastes, mouthwashes, and whitening strips for a brighter, healthier smile.

Love Wellness

Love Wellness is a women's health brand founded by Lo Bosworth in 2016 in New York City. Our mission is to make shopping for self-care products easier for women. We offer a wide range of science-based, gluten-free, cruelty-free products, including supplements, kits, wipes, lubricants, and multivitamins. Our blog and program, 'The Love Club', provides customers with access to medical advisors and conversations about women's health. Positive customer reviews and an alternative payment option round out our offering.

Lord Jones CBD

Lord Jones is an award-winning CBD brand dedicated to normalizing and elevating cannabis through quality products derived from American-grown hemp. Founded in 2015 by life partners Cindy Capobianco and Robert Rosenheck, Lord Jones has been featured in Forbes, Marie Claire, Esquire, and Time Out.

LOLA

LOLA makes it easy to celebrate your time of the month. We’ve got you covered with trusted period products made with 100% organic cotton and gynecologist-approved sexual health products delivered to your door.

Legacy Sperm Test Kit

Legacy is a revolutionary fertility service that makes it easy to protect and evaluate sperm with precise genetic analysis, one-on-one chats with a fertility specialist, and flexible storage plans. Get the peace of mind you need with fast turnaround time and FDA + CLIA certified labs.

Knickey

Knickey's sustainable intimates are a dream come true for eco-conscious consumers who refuse to sacrifice comfort for style. Made from organic cotton, their range of bralettes and underwear are thoughtfully produced and ethically manufactured.

Kindra

Kindra is a brand founded in 2019 that offers plant-based products to help women going through menopause. Founded by Catherine Balsam-Schwaber, Kindra provides tailored routines, a supportive online community, and free ground shipping to help women care for their bodies holistically.

Kin Fertility

Kin Fertility is an online platform founded in 2019 to empower women to take control of their fertility. Offering fertility tools, advice, and consulting doctors, Kin Fertility helps with contraceptives, hormone testing, prenatal vitamins, pregnancy aids, and postpartum recovery tools. With a growing social media presence and regular features in media outlets such as POPSUGAR, Vogue, and Marie Claire, Kin Fertility covers women's fertility from start to finish, allowing them to make the right choice for their fertility.

Keeps

Keeps is a doctor-recommended hair loss treatment platform that allows you to get started immediately on the only FDA-approved hair loss treatments. It offers a consultation, doctor diagnosis of your type of hair loss, and matching to appropriate treatments for you.

Juna

Juna, the plant-powered wellness brand founded by two mothers, offers over 40+ active botanicals in their blends to optimize mind, body, mood, and sleep. With a commitment to regenerative farming practices and supporting an equitable future, Juna is redefining the wellness space.

Jimmy Joy

Jimmy Joy's nutritionally complete meals are a game-changer for busy health enthusiasts. With a range of plant-based options and a focus on sustainability, this brand is shaking up the food system.

Jill Razor

Jill Razor is an American company founded by beauty enthusiast Meagan Carboney in 2020. It offers small handheld razors specifically designed for women's faces, with beautiful packaging, storage case and cleaning cloth. It has been featured on beauty websites and provides detailed instructions, free US shipping and the option to purchase one-time orders or subscriptions.

Jho

Jho offers an eco-friendly range of organic cotton sanitary products, including tampons, cups, washable panties, and pads. The brand's commitment to basic rights, equality, and support for women in precarious situations makes them a socially responsible choice.

ION

ION is the ultimate brand for conscious consumers who care about their health and the planet. Their products support the body's natural healing process and are made with sustainable materials, all while promoting regenerative agriculture.

Innate

Discover your innate ability to be healthy and happy with Innate Co. This science-backed health lifestyle brand offers a range of products, including supplements and probiotics, to make gut health simple.

INBLOOM

INBLOOM, a brand founded by herbalists and certified nutritionists, offers complete nourishment for a healthier life. Their synergistic blends are formulated holistically, pairing natural, whole foods and plants for immediate and long-term benefits. With sustainable sourcing and earth-friendly packaging, INBLOOM appeals to those looking for a healthier lifestyle.

Hiya

Indulge your child's health with Hiya, the vitamin brand created by new dads who were shocked by harmful ingredients in other brands. With zero added sugar and gummy junk, Hiya is the perfect option for parents seeking a delicious and nutritious alternative.

hims

Hims & Hers Health, Inc. (HIMS), is a telehealth company that sells prescription and over-the-counter drugs online, as well as personal care products. The Company sells non-prescription products for hair loss and men's hair replacement and all of the COMBOS products are covered by the United States Food & Drug Administration (FDA).

Hilma

Discover Hilma, the natural health and wellness brand that offers science-backed, chemical-free remedies for immune support, digestive health, and stress relief. Perfect for health-conscious individuals seeking clean alternatives for their medicine cabinets.

Hers

Hers is on a mission to improve global health by enabling people to feel their best physically and mentally. The company believes that individual well-being can significantly impact overall life quality. They are working toward making health and wellness more accessible for everyone through personalized care solutions. Their approach includes normalizing health challenges faced by many while constantly innovating solutions around them.

Hero Pill Dispenser

Hero Health is a brand founded in 2014 that provides a smart pill dispenser to improve medication management. Its device can hold up to a 90-day supply of 10 different medications and is connected to an app that alerts linked users if one is missed. Recognized by various media platforms, Hero Health is committed to making a difference in people's lives with its device designed to provide independence and safety.

Hermosa

Indulge in the delicious and nutritious Hermosa protein shakes. Made with only the best non-GMO ingredients, Hermosa redefines the protein shake experience with its smooth and clean taste. Rise above the sea of sameness with Hermosa.

Hello Cake

Hello Cake is a California-based sexual wellness brand founded in 2018 by Hunter Morris and Mitch Orkis. They provide quality sex products like lubricants, condoms, and personal massagers, and are dedicated to making sex products accessible and affordable. Featured in outlets like Playboy and Forbes, Hello Cake strives to remain inclusive and non-discriminatory, with helpful product descriptions, a sex-ed blog, and a quiz to help customers make informed decisions.

Heights

Heights Supplements is a brand dedicated to helping people take control of their lives by boosting brain health with sustainable and vegan products. Founded in 2018 by Dan Murray-Serter and Joel Freedman, Heights Supplements is certified as a B Corporation and provides free resources and tips for staying healthy.

Hawthorne

Join the thousands of premium customers who have turned to Hawthorne for their premium skincare, deodorant, shampoo, body wash, soap, cologne, and more. Our men's grooming products are tailored to you to help you feel fresh and put your best face forward. Best of all, every purchase comes with a 100% satisfaction guarantee and the fastest free shipping in the business.

Hatch

Hatch is an American sleep product company founded in 2011 by Ann Crady Weiss and her husband, Dave. They offer a wide variety of sleep machines, clocks, and lamps to help adults and babies get a better night's rest, with products compatible with Android and iPhone and controllable through their app.

HANX

HANX is a sexual health and wellness brand founded in 2017 by Farah Kabir and Dr. Sarah Welsh. It offers award-winning vegan-friendly condoms, lube, and intimate health treatments to help women feel more connected to their bodies. They also provide physical and educational resources, as well as donations to women’s health organizations, to challenge the status quo and misconceptions around vaginal health issues.

Grummies

Grummies offers real superfood gummies made with organic sweeteners and fruit flavors. The brand caters to health enthusiasts who want a delicious and nutritious snack without artificial additives.

GEM

GEM is a health and wellness brand founded in 2018 that offers natural, plant-based supplement bites free of fillers, added sugars, and allergens. Their products are designed to help people live healthier and fuller lives and have been featured in major publications like Business Insider, Forbes, and health and wellness blogs.

Fur

Fur Oil is an all-natural, full-body skin and hair treatment brand founded in 2014 by best friends Laura Schubert and Lillian Tung. Their facial-grade, vegan, cruelty-free, and non-toxic products have been dermatologically and gynaecologically tested, and have been praised by Emma Watson. Fur Oil is committed to inclusivity, offering a personalized product quiz and rewards for membership.

Frownies

Founded in 1889, Frownies is a family-owned business dedicated to providing natural and organic products that help women age gracefully. Endorsed by celebrities and featured in major magazines, Frownies offers a range of products including patches, serums, and gels made with natural and organic ingredients. An alternative to expensive and invasive Botox surgery, Frownies also offers a 30-day money-back guarantee.

Four Sigmatic

Four Sigmatic is a Finnish-American brand that specializes in organic, vegan, gluten-free, lab-tested crash-free coffee, plant protein supplements, and other wellness elixirs made from nutrient-dense mushrooms. With over 25,000 5-star reviews, they offer a risk-free trial, subscription option, free US shipping, money-back guarantee, and responsive customer team.

Form Nutrition

Form Nutrition is a plant-based protein and nootropics brand that promotes wellbeing for both people and the planet. Backed by science, their products are sustainably sourced and support the Form Feeding Fund at Bansang Hospital in The Gambia.

flyby

Flyby has been created to provide you with supplements that will meet your every health need. Our mission is to provide you with a convenient supplement to help you feel good, and do more. We’ve created our five formulas based on scientific research and testing to bring you a broad range of products that are healthy and effective without unnecessary fillers.

Field Lab

Discover Field Lab, the functional medicine brand founded by Dr. Alison Monette. Their mitochondria-centric approach supports a functional lifestyle and fills in nutritional gaps for optimal health.

Feel

Feel is the ultimate go-to for health-conscious individuals seeking a simple, science-backed approach to wellness. Their affordable supplements are free from nasty additives and cater to busy, eco-aware shoppers who value transparency and convenience.

Fatty15

Fatty15 is a vegan-friendly supplement founded by Stephanie Venn-Watson, DVM, MPH, and Eric Venn-Watson, MD, MBA to promote whole body health and support cell repair and restoration. It is free of preservatives, fillers, and artificial ingredients and comes in refillable and recyclable packaging. Committed to Earth health, Fatty15 works to protect marine life.

Even

Even is the solution to medication-induced nutrient depletions. Their medical food is designed to pair with medication and address nutrient deficiencies, helping patients feel like themselves again. Backed by a team of medical experts, Even is the proactive choice for those seeking balance.

Euka

Euka is the ultimate respiratory wellness brand that empowers individuals and families to create conscious rituals for healthier living. Their suite of tools is trusted by musical artists and their commitment to philanthropy is admirable.

Epycure

Epycure's natural and effective products prioritize the best quality ingredients for your body and the planet. Their 100% vegan formulas are composed of scientifically proven active ingredients and eco-friendly packaging.

Elysium Health

Elysium Health is a science-driven wellness brand that develops clinically-proven dietary supplements to support NAD+ levels, DNA repair, and long-term brain health. Our products are developed in partnership with leading universities, including Harvard, Oxford, and MIT, and our advisory board includes eight Nobel Prize winners.