List of DTC Personal Care Brands

Radswan

Radswan offers a range of synthetic wigs and clip-ins that provide a playground for self-expression. With a focus on fit, quality, and user-friendliness, this brand is perfect for those who value ethical practices and see hair as a way to express their identity and culture.

Prima CBD Skincare

Prima is a sustainable, ethical skincare brand that uses clinically tested hemp-based products to provide natural health and wellness benefits. Founded in 2018 by Laurel Angelica Myers, Christopher Gavigan, and Jessica Assaf, Prima is a BCorp and EWG verified company that donates 1% of its annual revenue to its nonprofit partners. All Prima products are 100% carbon neutral and Climate Neutral Certified.

Plant People

Plant People is an American CBD company founded in 2018 by Gabe Kennedy and Hudson Gaines-Ross. They create plant, herd and mushroom-based support for sleep, stress, mood, memory, inflammation and more, using Colorado hemp. All of their products are third party lab tested and they are a certified B Corporation, accredited by the BBB, and Climate-Neutral certified. For every product sold, one tree is planted.

Perelel

Perelel is the ultimate women's health brand, offering personalized prenatal vitamins formulated with high-quality ingredients to meet the unique nutritional needs of women at every stage of their reproductive lifecycle. Take charge of your reproductive health with Perelel.

Pee Safe

Pee Safe is a #1 online shopping store in India that provides you a wide range of personal hygiene products and other care products with free shipping service that you can buy at lowest price only. So buy sanitary pads, sanitiser, masks, sprays and more from our brands like Always, Care Free, Happy Wipe etc.

Peach and Lily

Peach and Lily is a clean beauty brand that offers safe and effective skincare products for sensitive skin. Their Actives for All™ line includes natural and man-made ingredients that transform skin without irritation. The brand is committed to sustainability and giving back to the community.

Peace Out

Peace Out Skincare offers one-step targeted solutions for clean and effective skincare. Their acne dots, pore strips, and microneedling patches are standout products. The brand champions an inclusive and skin positive community.

Pattern Beauty

Pattern Beauty is an innovative haircare brand founded in 2018 by Tracee Ellis Ross with the mission to nourish and hydrate curly and textured hair. Their products are made with safe and natural ingredients, are cruelty-free and vegan, and offer free shipping on US orders over $50 and international shipping.

PÄRLA

PÄRLA is a sustainable toothpaste brand that offers an exceptional experience for eco-conscious individuals. With a commitment to innovation and sustainability, PÄRLA is the perfect choice for anyone seeking a healthy and eco-friendly alternative to traditional toothpaste.

OUI the People

OUI the People is a personal care brand founded in 2014 by Karen Young, with the mission to create a luxurious, sustainable hair removal experience. Featuring natural ingredients, vegan and cruelty-free formulas, and refillable bottles, glass packaging, and stainless steel razors, OUI the People's products are designed to help you feel good about your body, while reducing the amount of plastic going into landfills.

OUAI

OUAI is a haircare brand founded by celebrity hairstylist Jen Atkin. Their products empower women to embrace their imperfections, offering attainable beauty without unrealistic expectations. They also offer body, bath, and hand care products and premium fragrances inspired by iconic cities.

Ordo

Ordo is the ultimate oral hygiene brand for busy individuals who want convenience without compromising on quality. Their innovative designs and professional support ensure a confident and healthy smile, all while looking sleek and stylish.

OneBlade

OneBlade offers a refreshing shave with long-lasting construction, attention to detail, and recyclable steel blades. It's the perfect choice for those looking for an environmentally conscious option without sacrificing quality.

Ohne

Ohne is the ultimate destination for conscious consumers seeking inclusive, body-positive period care and sexual wellness products. With a commitment to destigmatizing menstrual and sexual health, Ohne gives back to non-profits chosen by customers at checkout.

Oars + Alps

Oars+Alps offers men a simple, effective, and hassle-free skincare routine with powerful, clean ingredients. Their TSA-approved, feel-good products fit any lifestyle at a reasonable price point.

Nuud

Nuud Deodorant is a Dutch company founded in 2017 that offers a natural, vegan, and environmentally friendly deodorant made with almond oil, mineral clay, and castor oil. It is unscented and contains no animal products, fragrances, or parabens, and uses micro silver to reduce odor-causing bacteria. The ruby red grapefruit-hued tubes are made of sugarcane, and Nuud has sold nearly 1.9 million tubes to date.

Numan

Numan is a digital health platform that helps men take control of their health and wellbeing with its MHRA approved products and plans. Founded in the UK, Numan offers free online questionnaires, 7-day GERD diet plans, and Numan acid reflux diet plans, all delivered swiftly and discreetly. Clinicians are also available to advise customers based on their questionnaire results.

Nourished

Nourished offers personalized nutrition solutions through innovative 3D printing and encapsulation methods. With a commitment to high-quality ingredients, convenience, and safety, health-conscious individuals can trust this brand for impactful results.

Nopalera

Nopalera celebrates Latin culture with artisan bath and body products inspired by Mexico's natural beauty and resilience. Their sustainable, clean ingredients nourish the body and soul.

Noie

Noie is a skincare brand that combines science, community feedback and machine learning to create customized products for those struggling with skin diseases. Their commitment to quality and attention to ingredients help customers reclaim their confidence and feel comfortable in their own skin.

Nécessaire

Necessaire is a Californian clean beauty brand founded in 2018 by Randi Christiansen and Nick Axelrod, prioritizing body products like lotions, deodorants, and exfoliators made with clean ingredients and transparency. Certified Clime Neutral, Plastic Neutral, and Leaping Bunny, Necessaire is a leader in eco-friendly beauty.

Native

The Native online shop is the easiest way to invest in your health by using better, cleaner personal care products. We hand-select the best brands to offer you a wide selection of daily essentials that are better for your body and as gentle on the earth as they are effective. Save money with free shipping and join our community!

Myro

Myro is a chemical-free, aluminum-free, plant-powered deodorant that keeps you feeling and smelling fresh. It is made of aromatic sustainable tree, citrus, and flower oils and 100% natural fragrance. With Myro, you will never have to worry about the ingredients or chemicals in your deodorant again.

My Two Front

My Two Front is the ultimate destination for modern orthodontic care. With a focus on innovation and convenience, their tech-enabled services empower orthodontists, dentists, and patients to smile better.

Moon Oral Care

MOON Oral Care is the modern oral care brand founded in 2019 by branding expert Shaun Neff. Featuring natural ingredients and sleek black packaging with white fonts and lunar prints, the collection is endorsed by celebrity Kendall Jenner and ranges from toothpaste to whitening powders and strips.

Modern Fertility

Modern Fertility is a women's health company founded in 2017 by Afton Vechery and Carly Leahy, empowering women to take control of their reproductive health with at-home fertility tests and a free phone app that tracks your period cycle. Results are easy to understand and can be printed for your doctor, and every purchase connects customers to the Modern Fertility community.

MOB

MOB is the sustainable beauty brand for eco-conscious beauty enthusiasts. Their endlessly reusable and refillable Compacts and Palettes reduce waste and single-use plastics, while their commitment to using recycled materials ensures a positive impact on the planet. Choose MOB for high-quality, eco-friendly beauty products.

Mij

Mij's high-performance face masks are made with bio-cellulose, a carbon-positive fiber produced from coconut water. Their hydrogel eye patches are perfect for on-the-go, targeting and de-puffing the delicate under-eye area. Mij appeals to skincare enthusiasts who prioritize quality and performance.

Marea

Marea is the natural solution for women seeking relief from PMS symptoms. With transparent ingredients and a focus on education, Marea empowers women to achieve their flow state with convenient drinkable multivitamins.

MANTL

MANTL is the ultimate skincare brand for bald individuals and those experiencing hair loss. Their effective products cater to common concerns while creating a supportive community that empowers self-confidence and living life to the fullest.

Maniko

Maniko is the perfect solution for those seeking a long-lasting, easy-to-apply manicure. With a wide range of nail polish strips and a 100% happiness guarantee, Maniko offers convenience and flawless results.

Malin Goetz

Malin + Goetz is a modern-day apothecary founded in 2004 by Matthew Malin and Andrew Goetz in New York City. Their focus on natural ingredients and sustainable formulations and packaging simplifies skin, hair, and body routines, while never testing on animals. Their products are suitable for the most sensitive skin and are made locally in New York to support the local community.

Mad Rabbit Tattoo

Mad Rabbit Tattoo is an all-natural and organic body art aftercare brand founded in 2019 by Oliver Zak and Selom Agbitor, who were featured on Shark Tank. The company offers balms, sunscreens, and gels to keep tattoos vibrant and protected from aging and fading, and is transparent about its ingredients.

Luminex Teeth Whitening

Lumineux is an oral care company founded by Beverly Hills cosmetic dentist Dr. Kouroush Maddahi. Their products are formulated with natural, non-toxic, enamel-safe ingredients to restore balance in the mouth's microbiome, and are clinically proven to be as effective as leading brands. Lumineux offers vegan-certified toothpastes, mouthwashes, and whitening strips for a brighter, healthier smile.

LoveSeen

LoveSeen offers clean, vegan-friendly beauty products that enhance natural beauty. Their easy-to-use products, including false lashes, come in sustainable packaging. Perfect for conscious shoppers seeking effortless beauty.

Legacy Sperm Test Kit

Legacy is a revolutionary fertility service that makes it easy to protect and evaluate sperm with precise genetic analysis, one-on-one chats with a fertility specialist, and flexible storage plans. Get the peace of mind you need with fast turnaround time and FDA + CLIA certified labs.

Leaf Shave

Leaf Shave is an eco-conscious razor brand founded in 2016 by Adam Hahn and Adam Simone. Their sustainable shaving products, including razors and accessories, are waste-free, vegan, and cruelty-free, and come with a lifetime warranty and a 30-day guarantee. Featured in publications such as Health Magazine, USA Today, Green Matters, and The New York Times, Leaf Shave promotes plastic-free production and packaging and supports non-profit organizations fighting climate change.

Le Prunier

Le Prunier's Plum Beauty Oil is a must-have for beauty enthusiasts seeking organic, pure skincare. Made from their own plums, this antioxidant-rich oil caters to all skin types, including sensitive and allergy-prone.

LastObject

LastObject is a Copenhagen-based, eco-friendly and ethically-made brand founded in 2016 by Isabel Aagaard. The company strives to eliminate single-use products and create a zero-waste lifestyle with a range of reusable everyday essentials, such as napkins, cotton rounds, and cotton swabs made from recycled materials, easy to clean, and some even compostable.

Kulfi

Kulfi is a South Asian-inspired beauty brand that celebrates culture and inclusivity through its colorful and delicious ice cream-inspired makeup products. They prioritize representation and give back to mental health organizations, making them a brand that values self-expression and advocacy.

Korres

Korres is a natural beauty brand from Greece that has been featured in notable media sources and has won awards from Good Housekeeping and Allure. Their products are made with clean, natural ingredients and are free from cruelty, sulfates, and parabens. They are committed to protecting the planet and providing state-of-the-art skincare with natural ingredients.

Kopari

Kopari is an all-natural, vegan, and cruelty-free beauty brand that creates high-performance products from sustainably-sourced ingredients. With luxurious textures and transportive scents, Kopari's clean beauty products are free from harmful chemicals and come in fully recyclable packaging.

Koa

Koa is a conscious brand celebrating the Hawaiian spirit of connection and care. Using wild, native botanicals, they create effective products while prioritizing sustainability and donating to ocean preservation.

Knickey

Knickey's sustainable intimates are a dream come true for eco-conscious consumers who refuse to sacrifice comfort for style. Made from organic cotton, their range of bralettes and underwear are thoughtfully produced and ethically manufactured.

Kinship

Kinship is a clean beauty brand that believes in the connection between inner and outer health. Their cruelty-free products exclude over 1,300 questionable ingredients and are packaged in ethical materials. They also make a positive impact on the planet by removing ocean waste plastic.

Kindra

Kindra is a brand founded in 2019 that offers plant-based products to help women going through menopause. Founded by Catherine Balsam-Schwaber, Kindra provides tailored routines, a supportive online community, and free ground shipping to help women care for their bodies holistically.

Kin Fertility

Kin Fertility is an online platform founded in 2019 to empower women to take control of their fertility. Offering fertility tools, advice, and consulting doctors, Kin Fertility helps with contraceptives, hormone testing, prenatal vitamins, pregnancy aids, and postpartum recovery tools. With a growing social media presence and regular features in media outlets such as POPSUGAR, Vogue, and Marie Claire, Kin Fertility covers women's fertility from start to finish, allowing them to make the right choice for their fertility.

Keys Soulcare

Keys Soulcare is a wellness brand founded by Alicia Keys that promotes mental and physical well-being. Our clean and cruelty-free products are certified by the American Board of Dermatology and are designed to help people create moments of self-love and acceptance. We offer affordable prices, free shipping, international shipping, and payment plans.

Kester Black

Kester Black offers a range of vegan and sustainable nail care and lipstick products that deliver high-quality results. Recognized as the most ethical beauty brand, customers can feel good about their beauty routine while looking and feeling their best.

Keeko

Keeko offers natural and sustainable oral care products that promote healthy teeth and gums while being kind to the environment. With eco-friendly toothbrushes and 100% recyclable toothpaste tubes, Keeko is the ultimate feel-good brand for conscious shoppers.