DTC brands have access to a huge, untapped market of consumers. By building their own e-commerce platforms and leveraging social media, these brands can reach millions of customers with minimal marketing costs.
We are in the midst of a significant shift in consumer behavior. Today, consumers are empowered with all sorts of information and the ability to access it whenever and wherever they want. They have endless choices for purchasing products—in person, online, and on mobile—and even more choices for interacting with brands.
Brands today typically start online, before finding their footing in a newly evolving omnichannel landscape. They might start from a big creator or talented operator, launch online, before finding winning products to distribute in brick & mortar.
DTC brands typically save on costs by avoiding distributors and offering their goods directly from their own warehouse to their end customer. In a competitive landscape, brands compete for a growing number of consumers online. Here are some of the top DTC brands to watch in 2024 and beyond.
Covey offers easy-to-use routines that transform skin. Founded by Emily DiDonato and Christina Garcia, Covey believes in less is more, with only essential, high-quality, clean products for healthy skin.
Cover Story offers a unique approach to interior design with a carefully curated color chart and innovative samples. Their commitment to reducing plastic waste makes it easy to decorate your home while making a positive impact on the environment.
Cove Migraine is a telemedicine company founded by ex-Google employees in 2018, offering personalized migraine treatments with over 20 FDA-approved medications, supplements, and medical devices. Cove provides 24/7 medical support and affordable medications with no insurance required.
"Get your hydration fix with Courtside, the refreshing coconut water based beverage perfect for #EverydayPlay. Made with natural ingredients and electrolytes, it's the healthy alternative to sugary sports drinks."
Courser is the epitome of luxury sneakers, combining performance engineering, technology, and fine craftsmanship. Handcrafted in Italy, each sneaker is an innovative masterpiece, offering all-day comfort and stability.
Couple is a United States-based modern apparel retailer that sells women's Jewelry. Couple is the modern way of buying engagement rings. From the sourcing of the diamonds to the facility of the shipping, Couple matches this generation's wants and needs .
Cotopaxi is a United States-based sustainable apparel retailer that sells men's and women's Clothing. Cotopaxi creates innovative outdoor products that inspire adventure . Each costumer's purchase helps those living in the world's poorest regions.
Coterie is a high-performing diaper and baby wipe system. Our diapers are the most absorbent and wicking, with the cleanest materials. The Coterie™ app lets you connect with your child. Coterie™ is a must have for any parent seeking the highest performance products in every aspect of their child's life.
Cosrx is a Korean skincare brand founded in 2013 by Sang Hun Jun. It has become a global cult favorite for its minimalist packaging, key ingredient transparency, and affordable prices. Its products are formulated to address any skin type or concern, and are used and loved by celebrities like Alexa Chung, Emily Ratajowski, and Kim Soo-Hyun.
CORPUS Naturals offers vegan, plant-based body care products that are purposeful, effective, and delightful to use. Their commitment to transparency and sustainability is evident in every aspect of their production process.
Corkcicle is a brand that creates innovative and stylish products that enhance everyday experiences. Their reusable Canteens, Tumblers, Stemless Wine Cups, Mugs, and Tumbler Straws are both cool and sustainable, perfect for those who appreciate style and eco-friendliness.
Core Meditation is the go-to wellness brand for those seeking to unlock their best selves. Their innovative products relieve tension, unlock sore muscles, and prime the body and mind for optimal performance. Used by elite athletes worldwide, Core Meditation is committed to transformation through technology.
Cora is a feminine hygiene brand that provides safe, effective period products made from organic cotton and free of toxic agents, while empowering women with education and supporting girls in need. As a Certified B Corporation, Cora is committed to reducing its environmental impact.
Coop Home Goods Sleep is an innovative and award-winning brand that provides tailored sleep solutions for the most comfortable and energizing sleep experience. Its customizable products, hypoallergenic materials, and cruelty-free products have been praised by various publications.
Cool Haus is the ultimate destination for ice cream lovers who crave adventure. With bold flavors and a commitment to inclusivity and diversity, this women-led brand is revolutionizing the dessert industry.
COMRAD is a California-based sock brand that offers fashionable and comfortable compression socks with spirited colors and patterns, soft and breathable fabric, and smart details for added support. It has been featured in major publications and has a growing following of 31k on Instagram, and was awarded Best Compression Socks from Best Products in 2020.
Indulge in the complex taste of Complex Coffee, a brand dedicated to providing the best single-origin omniroast beans in season. Their commitment to quality and taste is evident in every sip, making it a favorite among coffee lovers.
Commonry is the answer to every woman's fashion woes. With a focus on extended sizing, this brand delivers a thoughtful and elevated shopping experience that caters to every body type. Look and feel your best with Commonry.
Common Heir is a clean beauty brand that redefines classic beauty traditions with plastic-free, high-performance skincare. Their products are thoughtfully crafted with sustainable formulas and packaging, making it the perfect choice for anyone looking to transform their skincare routine.
Common Era offers sustainable and ethical jewelry inspired by ancient history and mythology. Crafted by master artisans using 100% recycled metals and conflict-free gems, their pieces are both beautiful and responsible.
Comme Si is a luxury fashion brand that celebrates the art of living with refined staples. Crafted from fine materials, their products are expertly tailored and sustainably manufactured. Their signature trouser sock is both stylish and functional, offering timeless designs that elevate any wardrobe. For those who appreciate luxury fashion and value quality, Comme Si offers a range of products that are both timeless and contemporary.
Comma is the perfect brand for those who appreciate life's little moments and prioritize self-care. Their premium blankets help with insomnia, anxiety, and sleep restlessness, while their eco-friendly materials and attention to detail make them a reliable choice for guilt-free relaxation.
Cometeer's coffee is the epitome of brewing perfection, with a unique extraction system and liquid nitrogen shower that locks in freshness for months. Enjoy exceptional taste and convenience without any of the hard work.
Combatant Gentlemen is a United States-based modern apparel retailer that sells men's Clothing. Combatant Gentlemen offers purposeful, high quality, and affordable business casual attire. Combatant Gentlemen will help you look your best in your day to day as well as in those one-in-a-lifetime moments.
Colugo is a new company for parents who are looking for something different. With every stroller we make we want to become more innovative, more build quality, and focused on keeping the earth healthy. We hope you will bring our strollers with you as your children grow up.
ColourPop is a brand that believes makeup shouldn't cost you more than the price of an album, which is why we're committed to launching products in hit-you-in-the-face hues at prices everyone can love. Offering up fun, cool-girl colors in matte and satin formulas for lippies, eyeshadows, blushes and highlighters, this cult favorite was founded by Laura and John Nelson in 2014.
Color&Co is a direct-to-consumer hair color brand founded by L'Oréal's Research and Innovation team in 2017. Our personalized hair color is tailored to the customer's hair history and composition, and our products and tools help maintain color longevity. We offer a 100% Color Confidence Guarantee, free shipping, and a Refer-a-Friend program. Our innovative at-home hair coloring system has won the Allure Best Of Beauty award in both 2019 and 2020.
Color Wow Hair Products is a luxurious hair care brand founded by Gail Federici, co-founder of John Frieda, to nourish and protect color-treated hair. Their award-winning products are formulated without sulfates and silicones, and are free of gluten, dyes, waxes, and ammonias. Not tested on animals.
At Color, we believe consumer genomics technologies should be used to improve healthcare for everyone. To bring together the necessary elements to realize this vision, Color combines our large scale computing infrastructure with health technologies like COVID-19, a genomic evaluation system capable of analyzing 1000s of genes simultaneously.
Colekt offers a unique urban contemporary lifestyle through its Fragrance and Skincare products. Made from vegan exclusive natural ingredients and produced in limited collections with a slow responsible process, Colekt values conscious sustainability, innovation, creativity, and exploration.
Cold Picnic makes contemporary products with a minimalist aesthetic, inspired by the intersection of interior design and art. Our rugs, quilts, and bathmats are designed in-house, and made in India with 100% wool or 100% cotton. As a company we promote the buying of high quality items that can stand the test of time.
Coffee Supreme is the ultimate coffee experience for those who value quality and sustainability. With supreme-quality coffee sourced from trusted producers, a diverse menu, and a commitment to reducing their environmental impact, Coffee Supreme is a true coffee lover's dream.
Coconut Cult's naturally effervescent yogurts are a must-try for health enthusiasts. Packed with live cultures and organic ingredients, their tangy and bubbly taste can support better digestion and boosted immunity.
Indulge in the exotic flavors and culture of Central America with Coconut Cartel's premium rum offerings. Join the Cartel and experience the world's most mysterious terroir with every sip.
Cocokind is an award-winning clean and natural skincare brand founded in 2015 by Priscilla Tsai. Their products are made with vegan, cruelty-free, and sustainably sourced ingredients and are crafted in the US. Customers have left hundreds of positive reviews online, praising the brand for its ethical practices and natural ingredients.
Cocokind is a botanical-forward skincare brand committed to transparency and sustainability. Their gentle, effective formulas prioritize hydration and barrier support, empowering customers to embrace self-acceptance and self-love.
Cocofloss is a brand founded by sisters Catherine and Chrystle Cu in 2015, with a mission to make dental hygiene fun and easy. They offer a wide range of floss flavors and eco-friendly accessories like toothbrushes, made with vegan ingredients. Plus, customers can subscribe and save, and join the rewards program for great deals.
Clove's healthcare-inspired sneakers are a perfect fit for hardworking healthcare professionals. With a stylish design and innovative features, Clove prioritizes comfort and protection during long hours on the job.
Indulge in Cloud Sharks' unique and stylish footwear and apparel centered around sharks. Their unorthodox approach to advertising makes them the perfect brand for those seeking something fun and different.
Cloud Paper is an eco-friendly company founded in Seattle, Washington in 2019 by Ryan Fritsch and Austin Watkins. Their 100% bamboo toilet paper is responsibly-sourced and has been recognized by Forbes, TechCrunch and Bloomberg. Cloud Paper has a mission to save billions of trees and offers a subscription program, with free shipping and donations to Food Lifeline.
Experience the ultimate full-body workout with Clmbr's connected vertical climber. Its innovative design and advanced technology provide low-impact, high-intensity workouts with personalized feedback. Perfect for fitness enthusiasts and beginners alike.
Click and Grow is the leading automated indoor Smart Garden system that grows fresh, organic herbs, fruits and vegetables without the use of pesticides or fertilizer. Founded in 2009 by Mattias Lepp and headquartered in Tartu, Estonia, Click and Grow has been featured in various media outlets and offers a handy app, a 1-year warranty, and plants a tree for every garden purchased.
Clevr Blends is a wellness brand that offers plant-based products promoting nourishment and energy. Their ethical and transparent supply chains support equitable food systems, making it easy for customers to make good decisions.
Clearista, our patented solution helps skin turn back the clock with a scientifically proven approach that has never existed before. Clearista is a simple at-home system that helps skin become fresh, bright and youthful immediately and over time – without the need for painful surgery or injections.
Clear Cut is a United States-based modern apparel retailer that sells women's Jewelry. Clear Cut is the way that millenials and gen-zrs buy engagement rings. With a curated diamond selection, an expert's advice, and an option for ring personalization, Clear Cut makes buying an engagement ring even more exciting.
Get ready for a clean that's better for your home, family, and the planet. Starting with our ultra-concentrated formulas, we've eliminated not only scent and residue - but also packaging waste. So when you're finished with it, your old cleaner can be composted or tossed in the trash. Because real products don't need fancy names and shiny packaging to get the job done.
Clare Paint is an e-commerce paint brand that offers designer-curated, Greenguard-Gold-certified, zero-VOC paints and supplies. Featured on home decor blogs and television shows, Clare Paint is a trusted source of high-quality, eco-friendly paint products with a Happiness Guarantee.
Clara's adaptogen-infused teas offer a smooth energy boost and stress relief. Made with 100% organic ingredients, their blends taste great and are packaged sustainably. An alternative to coffee for those seeking clarity in their daily routine.
Cirque Colors is a Brooklyn-based, vegan, non-toxic, and cruelty-free nail polish brand founded in 2012 by Annie Pham. It offers a variety of unique polishes, including thermals and holographics, that are chip-resistant and long-lasting. The company donates net proceeds from limited-time colors to charity and is now sold in stores worldwide.
Our goal is to increase the utilization of garments through rental and reduce clothing waste. Our innovative subscription service enables parents to rent children’s clothing from birth to 18 months and maternity wear from 0-6 months, no subscription needed after the first month. Circos is designed with your child in mind, using love, color, and design to dress your child as he or she grows.
Ciele is a socially and environmentally responsible brand that creates exceptional experiences through their considered equipment. Their headwear collection is made from recycled performance yarn and they work with Fair Trade Certified factories. Their sustainable practices make them a great choice for customers who prioritize social and environmental responsibility.
Cider is an international fashion brand founded in 2020 by Michael Wang. With its low prices and stylish designs, it has been featured in major fashion magazines and offers a wide variety of clothing, plus-size options and ethically made pieces. Enjoy free shipping on orders over $49 and 15% off your first order with a promo code.
Chubby is a revolutionary snack brand committed to providing "better for you" options made with high-quality, no junk ingredients. Their homemade jams, creamy nut butters, and whole wheat bread offer guilt-free snacking without compromising taste.
Chubbies is a United States-based casual apparel retailer that sells men's Clothing. Chubbies provides the perfect shorts for every occasion, sports, swim, casual, and lounge. Chubbies prioritizes comfort by offering a variety of thoughtfully designed styles and fabrics, for you to find the short that fits you best.
Chomps food offers a range of high-protein snacks that are healthy, delicious, and convenient to carry on-the-go. Their sustainably sourced proteins and healthy ingredients pack a punch of flavor, perfect for health-conscious individuals on different dietary lifestyles.
Chirp's back pain relief products, including the Chirp Wheel, are a game-changer for muscle pain sufferers. With FSA/HSA approval, a 5-module e-course, and rave reviews, it's no wonder customers are raving about their results.
Chinatown Market's streetwear is a must-have for those who love bold and fun designs. With collaborations with major brands and a mission to promote positivity and inclusivity, it's no wonder celebrities and fashion influencers are fans.
Chilly's offers a range of stylish and sustainable products designed for an active urban lifestyle. Their signature Chilly's Bottle combines the convenience of plastic with the eco-friendly benefits of a traditional flask. Perfect for the eco-conscious individual seeking high-quality reusable products.
Created by sleep experts for the perfect sleep environment, ChiliSleep™ cooling mattress pad and weighted blanket helps you experience a refreshing night of sleep that will leave you feeling well rested every morning. Our products, designed in California, are built to last.
Child of Wild is a United States-based marketplace apparel retailer that sells Jewelry. Child of Wild handcrafts beautiful jewelery inspired by different cultures from around the world. Their tribal festival vibe will keep you Coachella-ready year long.
Cheeky Bonsai empowers women to prioritize their vaginal health with a no-shame attitude. Their products start conversations and sit pretty on bathroom counters, promoting well-being and open dialogue.
Cheeky's custom night guards are a game-changer for those who prioritize their dental health and sleep quality. Made with FDA-approved materials and 3D technology, they offer a perfect fit for every teeth grinder.
At Cheekbone Beauty, we strive to provide you with the best in cruelty-free cosmetics – but also look to advocate for the First Nations community! Our Warrior Women Liquid Lipsticks are made in Canada and 10% of our profits go towards education funding for First Nation's youth.
Champo offers personalized haircare solutions inspired by ancient Indian practices and Ayurvedic wisdom. Their natural and plant-based products cater to unique hair types, with contemporary packaging and accessible pricing.
Champ offers a discreet and convenient way to prioritize sexual health. Their premium, clean-label products are delivered straight to your door, eliminating awkward conversations and uncertainty about quality. Trust in Champ's dedication to innovation and competitive spirit.
Chamberlain Coffee, founded by YouTube sensation Emma Chamberlain, offers high-quality, delicious beverages that are thoughtfully made. From classic blends to unique options like Cold Brew Lemonade, each sip is a source of joy, inspiration, and creativity. Trust this brand to elevate your daily routine.
Chained+Able is a United Kingdom-based classic apparel retailer that sells women's Jewelry. Chained + Able pairs perfectly along with any look. Both streetstyle or classic looks are perfectly complimented with Chained + Able unique designs in gold or sterling silver.
Cha Cha Matcha sources the finest ceremonial-grade matcha from Japan. Packed with antioxidants, L-theanine, and metabolism support, this brand delivers a smooth buzz and clear-headed energy. Perfect for health-conscious individuals looking for a natural alternative to coffee or energy drinks.
Ceremonia is a sustainable and natural hair care brand that celebrates Latin culture. Co-created with their customers, their nutrient-rich products are free from harmful chemicals and perfect for those who value eco-conscious beauty.
Cerebelly baby food is made with real, organic fruits and veggies. Includes nutrients that support early brain development and provide a nutritional foundation to help your little one reach their full potential. Cerebelly baby food is organic, complete nutrition for healthy babies and toddlers.
CENDRÉ is an Australia-based minimalist apparel retailer that sells women's Jewelry. CENDRÉ combines opulence and simplicity to create timeless pieces . With a minimalistic approach, CENDRÉ never fails to deliver elegant jewelery that can be passed down generations.
CDLP is a luxury essentials brand that's revolutionizing men's underwear and swimwear. Their consciously constructed products are made from innovative, future-oriented materials like Lyocell and Econyl®. CDLP is committed to sustainability and constantly innovating their products for modern, eco-conscious men.
CB2 is a modern furniture and home decor brand, and is the sister brand of Crate & Barrel. The furniture and home goods brand is known for their fresh, fun, and playful approach to home decor. In addition to furniture for every room in the house, they also carry a selection of unique kitchenware and home decor items, including lighting, art, and accessories. With their signature urban twist, CB2's products are often designed with small spaces and city living in mind, and their prices make it possible to decorate a first apartment with style.
Caval's eco-friendly sneakers, handcrafted in Italy, France, and Portugal, are made from organic materials and adhere to global organic textile standards. Their stylish collection includes the High Slash, Moon, and Stripe models, perfect for fashion-forward individuals who care about the planet.
Catalyst is a sustainable brand revolutionizing the pet industry with its eco-friendly products. Their cat litter made from upcycled wood waste is effective and environmentally responsible, while their PlasticNeutral promise ensures continuous improvement. Accredited by the Pet Sustainability Coalition, Catalyst is perfect for environmentally conscious pet owners.
Catalina Crunch is a NYC-based brand offering delicious and nutritious plant-based breakfast cereals, cookies, and crunch mixes. Packed with protein, fiber, and iron, their products come in 8 cereal, 4 cookie, and 4 crunch mix flavors. Buy one-time or subscribe to save 20%, and refer a friend to get $10. Free shipping in the US!
Cat Store Online is the ultimate destination for cat lovers seeking unique and stylish cat-themed products. With a commitment to giving back to the feline community, they are more than just a store, but a community for cat lovers.
Cat Person delivers cat care essentials directly to your doorstep, saving you time and money. We provide a convenient alternative to pet stores and big box pet retailers, and help support local shelters and rescues. Our modern design-centric space allows us to showcase a curated selection of products focused on the wellness of cats.
Castlery is a furniture company that believes everyone deserves a space to thrive and be themselves. They offer high-quality, durable furniture in a range of styles from mid-century modern to contemporary. Castlery's design language is universal and intended to be comfortable and long-lasting. The company has a simplified process that allows them to offer fair prices on their products, and they oversee the entire build, ship, and delivery process to ensure the highest quality experience for their customers. Castlery aims to create furniture that helps people make the most of the spaces they have and the life they have yet to live in them.
Casper was founded with a bold view on sleep: everyone deserves to have a comfortable night's rest. Their award-winning mattress and sheets have been crafted to give you the best night you've ever had, and their customer service will take care of you, whether it's day or night.
CARIUMA is a South America-based sustainable apparel retailer that sells men's and women's Footwear. CARIUMA makes timeless shoes that prioritize personal style before following trends. By ethically sourcing their materials, CARIUMA's products are better for people and for the planet.
care/of is a smart vitamin brand that delivers vitamins in a smarter way. We're not just about mega doses and empty promises, our nutrient-rich formulas are formulated by experts, personalized and fractionated into essentials, and delivered fresh to your door each month.
Carbon38 is a women's activewear and lifestyle brand founded in 2012 by Katie Warner Johnson. With over 80 global brands, including their own line of workout gear, Carbon38 offers a wide selection of products from wellness to shoes and clothes, with 70% of their list of brands being female-founded. Shop their retail store locations in California and New York or online with free U.S. shipping on orders over $200 and free CAD shipping on orders $350+.
Caraway's non-toxic ceramic cookware is the perfect blend of style and sustainability. Free of harmful chemicals, their eco-friendly products make cooking healthier and easier for conscious customers.
Caraa Sport is an award-winning luxury sports bag and accessory brand founded in 2015 by designers Carmen Chen Wu and Aaron Luo. They offer a range of stylish and functional bags for different activities, and have been highly recommended by media outlets and partnered with charities such as Broadway Cares/Equity Fights Aids.
Caraa is the ultimate brand for the fashion-savvy urbanite. Their bags are beautifully crafted and designed with the modern lifestyle in mind, making them perfect for gym-goers and city dwellers alike.
Scoot around with your child with the Car Tots ride-on. This toddler electric remote control car is great for children 12 months and older. It has foot pads with adjustable accelerator and brake pedals to engage your child in simulated driving, and a comfortable bucket seat with a safety belt.
When you get sick, it's not always about the medicine. It's also about how you get the medicine. At Capsule, we believe that's important too. Our health plan lets you type your script straight into a smart phone app, and have the medication delivered to your door, all for free
Capri Blue is a fragrance brand founded in 2012 by Tom Reed, offering a wide range of cruelty-free, clean, and non-toxic candles, diffusers, and other products. Featured in major media outlets like Forbes, New York Magazine, E! Entertainment, and USA Today, the brand is best known for its distinctive cobalt blue jars and signature Volcano scent.
Capes is the global leader in providing mobile phone, laptop, camera & other device customisation services with skins and wraps. Capes offers you unique and innovative solutions to personalise your devices with the latest in fashion and trends.
Canopy is the ultimate beauty and wellness brand that offers dermatologist-recommended devices for healthy skin, easy breathing, and better sleep. Their products are effortless to maintain, dishwasher safe, and free from harmful ingredients. Indulge in a clean, highly potent aroma experience with Canopy.
Cann offers a refreshing and delicious drinkable cannabis experience perfect for social occasions. Infused with just the right amount of THC and CBD, Cann's social tonics create a relaxing yet uplifting effect without the hangover.
Cane + Austin combines advanced skin care products with a unique Glycolic Acid derived from sugar cane. Our glycolic-rich products work on every skin type to clear the appearance of skin woes, reduce wrinkles and restore your skin's healthy radiance. Experience the power of clean ingredients and proven results in our skincare line.
With Candy Club, you can build your own bundle and get it delivered every month. Build a customized monthly candy subscription, or order one of our pre-selected bundles all at wholesale prices. Gift subscriptions are also available for friends and loved ones. Are you a retailer? We love working with new partners! Contact us today to become a wholesale partner.
Open your door to the world of orthodontics with Candid. Get started with a free scan at a Candid Studio, and straighten your teeth for $200 off when you purchase aligners from a Candid Studio. Welcome to the Candid family.
Canada Pooch offers high-quality and stylish apparel for dogs of all sizes, designed by a dog mom who values function and fashion. With a focus on sustainability and supporting pet rescues, Canada Pooch is the perfect choice for conscious pet parents.
Camp Chef is an American company founded in 1990 that specializes in high-quality barbeques and grills. Their products are featured on NBC's Today and have positive reviews from customers, offering features like ash cleanout, grease management, utility racks, and more for cooking safety and convenience.
Camp is a brand that combines nostalgic flavors with hidden servings of vegetables and essential vitamins from nature. Their non-GMO, organic veggies make it easy to maintain a healthy lifestyle without sacrificing taste.
CALPAK is more than just a luggage brand, it's an embodiment of the joy of travel. Since 1989, they've passionately crafted convenient pieces that bolster the fun in every journey. Each bag not only secures belongings from departure to arrival but becomes a beloved traveling companion. Inspired by customers' experiences and extravagant destinations, CALPAK designs are structurally sound for long-haul travels without compromising on style or quality.
Our creative tasters journeyed to distant lands to recreate the intoxicating experience of a Polynesian beach. Caleno distills Rum & Lime with the traditional flavors of cinnamon, cloves and nutmeg, and then a hint of exotic golden inca berry adds a bright, bold note at the finish. Wherever adventures lead, this drink's gone there before, and it'll be waiting for you.